# Rebellious Experimental Streetwear Apparel Jaden Smith Unveils Eclectic MSFTSrep Collection By Niko Pajkovic | Published 2021-09-28 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/msftsrep References: [hypebeast](https://hypebeast.com/2021/9/jaden-smith-msftsrep-fall-winter-2021-collection-info) & [msftsrep](https://msftsrep.com/password) Jaden Smith's experimental fashion brand [MSFTSrep](https://www.trendhunter.com/trends/new-balance-001) has unveiled its Fall/Winter 2021 collection named 'Untitled.' Imbued with a distinct sense of youthful rebellion, the highly eclectic collection focuses on [unconventional tailoring and bold patterning](https://www.trendhunter.com/trends/khaotique-noir). The capsule consists of three main looks: a hoodie dress, a snowsuit set, and a tailored suit. Drawing from surf, skate, and snow culture, these versatile offerings do have a common throughline -- a misfit motif that is supported by their shared presentation of unusual cuts and category-bending elements. Delivered in an extra relaxed silhouette and dressed with a variety of vibrantly colored graphics, the tailored suit is intended for both casual and formal settings. Meanwhile, the capsule's hoodie dress blends [streetwear and formalwear](https://www.trendhunter.com/trends/day-3-capsule-2) to create a gown-like garment with a punk-rock aesthetic. Other items in the collection include button-down shirts, pullover hoodies, knit sweaters, and several accessories. Image Credit: MSFTSrep ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 88% | Activity: 74% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Fashion](https://www.trendhunter.com/celebfashion) ## Key Themes ### Why This Trend Is Growing - **Youthful Rebellion Fashion:** Opportunity for brands to experiment with unconventional tailoring and bold patterning to appeal to a younger demographic - **Category-bending Apparel:** Opportunity for brands to blur the line between traditional clothing categories to create versatile offerings and appeal to the modern consumer - **Formalwear-streetwear Hybrids:** Opportunity for brands to create clothing items that blend elements of formalwear and streetwear to cater to consumers looking for unique, punk-rock aesthetic pieces ### Industries Being Reshaped - **Fashion:** The fashion industry can innovate by experimenting with unconventional tailoring and category-bending elements to appeal to a younger demographic - **Streetwear:** The streetwear industry can innovate by creating clothing items that blend elements of formalwear and streetwear to cater to consumers looking for unique, punk-rock aesthetic pieces - **Retail:** The retail industry can innovate by offering versatile clothing options that cater to modern consumers who value practicality and unique styles ## Related on Trend Hunter - [Artist-Collaborative Travel Accessories](https://www.trendhunter.com/trends/harper-collective-1.md) - [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md) - [Elevated Grunge Streetwear](https://www.trendhunter.com/trends/express-to-mars.md) - [Sartorial Co-Ed Fall Fashion](https://www.trendhunter.com/trends/soulland-2.md) - [Textural Neutral Sneaker Designs](https://www.trendhunter.com/trends/new-balance-001.md) - [Futuristic Statement Fashion](https://www.trendhunter.com/trends/the-future-is-not-set.md) - [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Seasonal Co-Ord Streetwear Capsules](https://www.trendhunter.com/trends/special-release.md)