# Summer-Themed Cleaning Products Mrs. Meyer’s Cleaning Products are Introducing Three New Scents By Michael Hemsworth | Published 2024-04-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mrs-meyers-cleaning-products References: [drugstorenews](https://drugstorenews.com/news-briefs/2024-04-22?article=mrs-meyers-refreshes-cleaning-routines-summer-inspired-scents) & [mrsmeyers](https://www.mrsmeyers.com)  The arrival of spring and warmer temperatures means a greater attention to cleaning in the average consumer home, so [Mrs. Meyer’s](https://www.trendhunter.com/trends/mrs-meyers-dewdrop) cleaning products is taking note with a variety of new scent options. The products include the brand's signature liquid hand soap, liquid dish soap and additional everyday cleaning products, which are showcasing a total of three new scents. This includes garden-inspired Fresh Cut Grass, cheerful Dandelion and the ripe Tomato Vine that each call to mind a different olfactory experience from the summer season. The new Mrs. Meyer’s cleaning products fragrances are making their debut now at [Target](https://www.trendhunter.com/trends/lysol-products), [Amazon](https://www.trendhunter.com/trends/mrs-meyers-garden-heirloom) and additional retailers. The new fragrances are part of a wider shift towards seasonality in the cleaning product market as consumers embrace switching up their routines according to the time of year. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 51% | Activity: 65% | Freshness: 23% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Key Themes Behind This Trend - **Seasonal Fragrance Offerings:** Brands are capitalizing on consumer interest in seasonal scents to differentiate their products and drive sales. - **Summer-themed Cleaning Products:** Companies are launching products with scents inspired by summer to evoke nostalgic feelings and enhance cleaning experiences. - **Retail Expansion of New Scents:** New product fragrances are being strategically introduced at major retailers to reach a broader audience and increase market share. ### Where This Applies - **Household Cleaning Products:** Innovations in seasonal scents present opportunities for companies to attract environmentally conscious consumers and enhance brand loyalty. - **Retail and E-commerce:** The introduction of new summer-themed cleaning scents opens up avenues for online and offline retailers to create exclusive partnerships and offer unique product selections. - **Seasonal Home Goods Market:** The trend of seasonal fragrances in cleaning products reflects a growing demand for customizable home goods that cater to changing consumer preferences throughout the year. ## Related on Trend Hunter - [Free-From Springtime Cleaning Products](https://www.trendhunter.com/trends/mrs-meyers-dewdrop.md) - [Gingerbread-Scented Cleaning Products](https://www.trendhunter.com/trends/mrs-meyers-holiday-collection.md) - [All-Natural Air Fresheners](https://www.trendhunter.com/trends/premium-scented-oil-diffuser.md) - [Fall Harvest Candle Collections](https://www.trendhunter.com/trends/mrs-meyers-garden-heirloom.md) - [Sanitizing Springtime Cleaning Products](https://www.trendhunter.com/trends/lysol-products.md) - [Summertime Cleaning Products](https://www.trendhunter.com/trends/cif-multipurpose-sprays.md) - [Probiotic-Powered Household Cleaners](https://www.trendhunter.com/trends/probiotic-cleaners.md) - [Biobased Pet Care Collections](https://www.trendhunter.com/trends/mrs-meyers-for-pets.md) - [Holiday-Scented Cleaning Products](https://www.trendhunter.com/trends/holidayscented-cleaning-product.md)