# Disabled Dog Social Accounts Mrs. Flans' Owner Prompts Those Online to Adopt Rescue Dogs in Need By Riley von Niessen | Published 2016-11-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mrs-flans References: [dog-milk](http://dog-milk.com/instagram-love-mrs-flans/) & [instagram](https://www.instagram.com/mrs.flans/) Mrs. Flans is a half blind and deaf rescue dog who has had much of her life documented on social media -- where her lovable nature is revealed to the many [Instagram](https://www.trendhunter.com/trends/plushes-pets) followers who revel in her photo updates. In documenting Mrs. Flans' daily activities, the rescue dog's owner aims to show others the value in [adopting pets in need](https://www.trendhunter.com/trends/rare-breed1). She does this by posting shareable photos of the canine, while supplying each with a caption that explains her health and the battles she overcomes by having someone to care for her. Mrs. Flans' owner does this in a way that makes it seem as if the dog is speaking herself, writing in a child-like tone that coincides with her adorable appearance. Although [pet accounts are all over Instagram](https://www.trendhunter.com/trends/petdiary), ones that document the live's of dogs that are less likely to be adopted help get others to realize that they'd make a great addition to their family. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 61% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Key Themes Behind This Trend - **Pet Adoption Awareness:** Disruptive Innovation Opportunity: Create interactive and engaging social media campaigns that highlight the value of adopting pets in need, using the storytelling approach of Mrs. Flans' owner. - **Inclusive Pet Accounts:** Disruptive Innovation Opportunity: Develop social media accounts that document the lives of disabled or special needs pets, showcasing their abilities and promoting a more inclusive and compassionate approach to pet ownership. - **Storytelling Through Social Media:** Disruptive Innovation Opportunity: Utilize storytelling techniques on social media platforms to raise awareness about important causes, such as pet adoption, by giving a voice to the voiceless and creating emotional connections with the audience. ### Where This Applies - **Pet Adoption/shelters:** Disruptive Innovation Opportunity: Implement virtual adoption services and online platforms for connecting potential pet owners with rescue organizations, making the adoption process more streamlined and accessible. - **Social Media Marketing:** Disruptive Innovation Opportunity: Integrate storytelling strategies in social media campaigns to humanize brands, build emotional connections with consumers, and drive engagement and purpose-driven actions. - **Digital Content Creation:** Disruptive Innovation Opportunity: Establish specialized content creation agencies that focus on creating compelling and authentic storytelling content for brands and organizations, leveraging the power of digital platforms for maximum impact. ## Related on Trend Hunter - [AI-Enhanced Pet Adoption Photos](https://www.trendhunter.com/trends/personality-pics.md) - [Influencer Dog Treat Collections](https://www.trendhunter.com/trends/influencer-dog-treat-collection.md) - [Senior Dog Adoption Campaigns](https://www.trendhunter.com/trends/trusted-housesitters.md) - [Foster Dog Metaverses](https://www.trendhunter.com/trends/fosterverse.md) - [Livestream Adoption Campaigns](https://www.trendhunter.com/trends/february-14th-livestream.md) - [Adoptable Playlists Pet Ads](https://www.trendhunter.com/trends/adoptable-playlists.md) - [Rescue Pet-Supporting Campaigns](https://www.trendhunter.com/trends/cadbury-bunny-tryouts.md) - [Heart-Warming Pet Owner Campaigns](https://www.trendhunter.com/trends/cesar-love-like-crazy.md) - [Non-Profit Pet Rehoming Organizations](https://www.trendhunter.com/trends/my-grandfathers-cat.md)