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# Premium Macaroon Spa Promotions
The Mrs Crimble’s Spa Promotion Offers Luxury Getaways

By Michael Hemsworth | Published 2019-06-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mrs-crimbles
References: [talkingretail](https://www.talkingretail.com/products-news/biscuits-cakes/mrs-crimbles-kicks-off-spa-weekend-on-pack-promotion-25-06-2019/) & [mrscrimbles](https://www.mrscrimbles.com)

The Mrs Crimble’s spa promotion has been announced by the [gluten-free bakery brand](https://www.trendhunter.com/trends/glutenfree-treats) as a new way to reward consumers and offer them a much-needed chance to relax. The promotion has been created in partnership with Palmers and gives shoppers the chance to win one of 100 hampers filled with spa-inspired goodies or a luxury weekend for two at a resort. Consumers only need to purchase a pack of the company's Coconut Macaroons and Big Choc Macaroons, and enter the code found within online for a change to win.

The Mrs Crimble’s spa promotion will be running until September and will be supported by an [influencer marketing campaign](https://www.trendhunter.com/trends/butterkist-wicked-promotion) as well as an array of additional social media content.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 6% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Influencer Marketing:** Implementing influencer marketing campaigns to promote spa promotions and attract consumers.
- **Luxury Getaways:** Offering luxury weekend getaways as prizes to engage consumers and drive sales.
- **Gluten-free Market:** Leveraging gluten-free products as a unique selling point in spa promotions to target health-conscious consumers.

### Industries Being Reshaped

- **Bakery:** Collaborating with bakery brands to create spa promotions that incorporate their products as purchase requirements.
- **Hospitality:** Partnering with luxury resorts and hotels to provide weekend getaways as prizes in spa promotions, boosting brand exposure in the hospitality industry.
- **Health and Wellness:** Capitalizing on the growing demand for gluten-free products in spa promotions to cater to health-conscious consumers in the health and wellness industry.

## Related on Trend Hunter

- [Caramel-Flavored Prepackaged Macaroons](https://www.trendhunter.com/trends/caramel-macaroons.md)
- [Chocolatey Coconut Macaroons](https://www.trendhunter.com/trends/double-choc-macaroons.md)
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