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# Celebrity Menswear Campaigns
The Mr. Porter 'The Look' is Now Featuring Chase Crawford

By Jordy E | Published 2012-12-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mr-porter-the-look
References: [nylonguysmagazine.tumblr](http://www.nylonguysmagazine.tumblr.com/post/37195940890/chase-crawford-for-mr-porter) & [mrporter](http://www.mrporter.com)

Mr. Porter's 'The Look' series is now featuring Gossip Girl star Chase Crawford. The film and pictures match Crawford's on and off-screen style with the retailer's velvet blazers by [Dolce & Gabbana](https://www.trendhunter.com/trends/il-pranzo-campaign) and dinner jackets by [Acne](https://www.trendhunter.com/trends/first-aid-beauty-debuts).

In true Mr. Porter style is the pairing of high brow images, shot by Angelo Pennetta here, with an in-depth interview. Writer Freddie Campion profiles Crawford with a review of his involvement in the Gossip Girl empire, and of what lays ahead for the Texas native.

Crawford speaks of his rise within the industry as a broadcast journalism student, valet boy and TV commercial actor. As Gossip Girl is coming to a close, Campion asks the inevitable what's next question. The response will surprise fans, "I want to do something really shocking. I know I'm capable of it. The right thing just has to come up."

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 81% | Activity: 42% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What Makes This Trend Stand Out

- **Celebrity Menswear Campaigns:** Opportunity for brands to collaborate with celebrities to showcase men's fashion in innovative and trendy ways.
- **High Brow Imagery:** Potential for luxury brands to use high-end imagery to create aspirational brand experiences for consumers.
- **In-depth Interviews:** Opportunity to provide customers with exclusive access to celebrities through interviews, creating a sense of personal connection and authenticity.

### Sectors Adopting This

- **Fashion:** Fashion brands can leverage celebrity partnerships to create unique menswear campaigns and capture the attention of the target audience.
- **Luxury:** Luxury brands can use high brow imagery to position themselves as aspirational and exclusive to attract affluent consumers.
- **Media & Entertainment:** Media outlets can offer in-depth interviews with celebrities, providing unique and valuable content that appeals to their audience and generates engagement.

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