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# Edible Whisker Confections
Mr. Chocolate Moustache is a Tasty Treat for the Facial Hair-Obsessed

By Matt Ho | Published 2011-12-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mr-chocolate-moustache
References: [dezeen](http://www.dezeen.com/2011/12/03/mr-chocolate-moustaches-by-diego-ramos-at-the-temporium/) & [diegoramos.es](http://www.diegoramos.es/index.php?/projects/mr-choc-new/)

For Dezeen's Christmas pop-up shop The Temporium, Spanish designer Diego Ramos is serving up the holidays with the tasty Mr. Chocolate Moustache.

The Mr. Chocolate Moustache is a series of edible whiskered facial hair pieces in scrumptious cocoa form. There are six different models that range from the fu-manchu to the Salvador Dali. In total, there are four flavors to choose from. The chocolates are all on a stick, making the eating experience similar to that of having a lollipop. Plus, it lets the person have the fun of holding up the mustache to their face; in fact, Ramos is encouraging purchasers to send photos of themselves putting the treat to their face.

The Mr. Chocolate Moustache is a treat that encourages folks to play with their food.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 44% | Activity: 33% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Edible Facial Hair Confections:** Edible facial hair confections are a playful trend that could revolutionize the treat industry.
- **Food as Play:** Food as play is a growing trend that presents opportunities for playful, interactive dining experiences.
- **Novelty Food Items:** Novelty food items like Mr. Chocolate Moustache have the potential to attract a niche market of consumers who are looking for unique, Instagram-worthy treats.

### Where This Applies

- **Food & Confectionery:** The food and confectionery industries could benefit from developing playful, interactive products that cater to social media-obsessed consumers.
- **Retail & Gifting:** Novelty food items could become popular gift items, creating opportunities for retailers to tap into the growing demand for unique, quirky products.
- **Event & Entertainment:** Food as play could be implemented in events and entertainment, creating experiences that are both visually and gastronomically engaging.

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