# Unconventional Rope Shelving Altar by Mr & Mr is a Customizable Temple for Household Treasures By Meghan Young | Published 2014-11-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/mr--mr References: [coolhunting](http://www.coolhunting.com/design/altar-by-mr-mr.php) & [mr-mr.fr](http://www.mr-mr.fr) Mr & Mr is a design studio based in Montpellier, France, and founded by Alexis Lautier and Pierre Talagrand. Preferring to label it as an independent editing house, Mr & Mr has created an unconventional and [customizable shelving unit](https://www.trendhunter.com/trends/original-modern-shelving) that is meant to be much more meaningful than other typical storage units. Described as a 'mini-temple' by Cool Hunting, it is a place to [display true treasures](https://www.trendhunter.com/trends/berto-hidden-secrets) in the home. Secured to the wall with ropes and taking on a [semi-closed silhouette](https://www.trendhunter.com/trends/folding-shelf), Mr & Mr's Altar, as it has been called, is available in three different models. Talagrand says, "We are not religious, but we think an altar is cultural and social and it somehow speaks to our contemporary, personal mythologies." ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 60% | Activity: 13% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Customizable Storage Units:** Designing customizable and unique storage units to display household treasures. - **Unconventional Shelving:** Creating unique and unconventional shelving designs that deviate from standard designs. - **Meaningful Display Spaces:** Designing display spaces that are meant for displaying meaningful items rather than just for storage purposes. ### Industries Being Reshaped - **Furniture Design:** Opportunities for furniture designers to create unconventional and customizable shelving and storage units that offer personalization. - **Interior Design:** Opportunities for interior designers to incorporate unique and meaningful display spaces in homes and other spaces. - **Luxury Home Goods:** Creating unique luxury home goods that offer customizable and meaningful display spaces for items of importance. ## Related on Trend Hunter - [Climbing Rope-Crafted Furniture Series](https://www.trendhunter.com/trends/entwined-objects.md) - [Dynamic Storage-Display Shelves](https://www.trendhunter.com/trends/shelf-life.md) - [L-Shaped Stacked Shelving](https://www.trendhunter.com/trends/loft-shelf.md) - [Customizable Style-Conscious Shelving](https://www.trendhunter.com/trends/ledoux-modular-shelf-system.md) - [Room-Dividing Bookshelf Designs](https://www.trendhunter.com/trends/frquence-shelf.md) - [Modular Organized Shelving Systems](https://www.trendhunter.com/trends/unit-shelving-system.md) - [Modular Contemporary Shelving Systems](https://www.trendhunter.com/trends/qurv.md) - [Modular Configuration Shelving Units](https://www.trendhunter.com/trends/repisa-01.md) - [Abstract Jigsaw-Like Shelving](https://www.trendhunter.com/trends/spectator-shelf.md)