# Cute Monster Seating The Moyee Chair by Jason Goh is Inspired by a Childhood Story By Meghan Young | Published 2013-01-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/moyee-chair References: [yankodesign](http://www.yankodesign.com/2013/01/17/squishy-monster-fishy/) The Moyee Chair is a piece of furniture with an amazing origin story. As a child, the designer loved to play with his food, as many children are wont to do. He was particularly drawn to fish balls. To deter him from this distraction, his grandmother made up a terrifying tale about the fish ball coming to life as a big hairy monster and gobbling him up if he didn't gobble it up first. The Moyee Chair is how he envisioned the monster as a child. Imagined by Jason Goh, the Moyee Chair is definitely big, round and hairy. It also has a red interior accessed with a rather small mouth. Complete with a long red tongue, the Moyee Chair looks more playfully cute than scary. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 48% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Playful Furniture:** Disruptive innovation opportunity: Designing furniture that combines functionality with a playful and imaginative aesthetic. - **Childhood Storytelling:** Disruptive innovation opportunity: Creating products that leverage the power of childhood storytelling to evoke emotions and connect with consumers. - **Imaginative Design:** Disruptive innovation opportunity: Exploring design concepts that bring childhood imagination to life and challenge traditional aesthetics. ### Who This Affects Most - **Furniture Manufacturing:** Disruptive innovation opportunity: Integrating storytelling and creative design elements into furniture manufacturing processes to create unique and engaging products. - **Children's Products:** Disruptive innovation opportunity: Developing children's products that incorporate storytelling elements to capture the imagination of young consumers. - **Interior Design:** Disruptive innovation opportunity: Incorporating imaginative and whimsical design elements into interior spaces to create immersive and memorable experiences. ## Related on Trend Hunter - [Moon-Inspired Modular Seating Systems](https://www.trendhunter.com/trends/wigiwama.md) - [Mochi-Inspired Seating Lines](https://www.trendhunter.com/trends/mochiinspired-seating.md) - [Childhood-Informed Dome Chairs](https://www.trendhunter.com/trends/the-clodette-chair.md) - [Imaginative Whimsical Chair Capsules](https://www.trendhunter.com/trends/moopi.md) - [Zen-Focused Furniture Pieces](https://www.trendhunter.com/trends/goyo-chair.md) - [Insect-Like Seating Solutions](https://www.trendhunter.com/trends/the-mantis-chair.md) - [Modular Chromatic Child Chairs](https://www.trendhunter.com/trends/kidzilla-chair.md) - [Rope-Like Dynamic Chair Designs](https://www.trendhunter.com/trends/caterpillar-lounge.md) - [Fishing-Inspired Chairs](https://www.trendhunter.com/trends/akos-huber.md)