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# Moving Interactive Art
Reactive Sparks by Markus Lerner

By lourdes sanchez bayas | Published 2008-04-01 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/moving-art-display-markus-lerners-reactive-sparks
References: [technabob](http://technabob.com/blog/2008/03/28/reactive-sparks-interactive-led-art-responds-to-traffic/) & [todayinart](http://todayinart.com/2008/03/28/reactive-sparks-by-markus-lerner/)

This is a video of an installation of seven double-sided vertical screens that is currently in front of the OSRAM main office in Munich, Germany.

OSRAM is one of the two largest lighting manufacturers in the world and is a subsidiary of [Siemens AG](https://www.trendhunter.com/trends/amazemet-siemens-xcelerator). This is an [interactive art display](https://www.trendhunter.com/trends/phenomena) called Reactive Sparks that collects information about passing traffic and displays waves as the vehicles drive by. The [LED waves](https://www.trendhunter.com/trends/yurameki) get bigger as the number of vehicles that pass the sensors increase.This installation was designed by artist Markus Lerner for OSRAM.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 7% | Activity: 79% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Interactive Installations:** Creating interactive art installations that leverage technology to engage audiences could be a disruptive innovation opportunity for art and design industries.
- **Smart Sensors:** Developing and implementing smart sensors that are capable of collecting and analyzing data to generate real-time visual displays of information could be a disruptive innovation opportunity for technology and manufacturing industries.
- **Data Visualization:** Exploring new ways to create artistic and informative visual representations of data, such as the LED waves shown in Reactive Sparks, could be a disruptive innovation opportunity for marketing and advertising industries.

### Where This Applies

- **Art and Design:** Artists and designers could leverage technology to create interactive installations like Reactive Sparks that engage audiences in new and innovative ways.
- **Technology and Manufacturing:** Developing smart sensors that can collect and analyze data to generate real-time visual displays opens up new possibilities for industries such as manufacturing and transportation.
- **Marketing and Advertising:** Creating visually stunning and informative representations of data, such as the LED waves in Reactive Sparks, could help companies better engage customers and promote their products or services.

## Related on Trend Hunter

- [Unique Interactive Installations](https://www.trendhunter.com/trends/the-aurora.md)
- [Dynamic Interactive Lighting Installations](https://www.trendhunter.com/trends/zava.md)
- [Wonderous Art Installations](https://www.trendhunter.com/trends/your-psychoacoustic-light-ensemble.md)
- [Urban Soundscape Installations](https://www.trendhunter.com/trends/moment-installation.md)
- [Illuminated Curtained Light Installations](https://www.trendhunter.com/trends/making-the-invisible-visible.md)
- [Intricate Lighting Sculptures](https://www.trendhunter.com/trends/objects-of-common-interest1.md)
- [Immersive Light Art Installations](https://www.trendhunter.com/trends/psychoacoustic-light-ensemble.md)
- [Fluid Function Art Exhibits](https://www.trendhunter.com/trends/optical-flow.md)
- [Colorful Educational Art Installations](https://www.trendhunter.com/trends/sparking-change.md)
