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# Movie Theater Subscription Services
MoviePass is Like Netflix for Movie Theaters

By Ell Smith | Published 2017-08-16 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/moviepass
References: [lifehacker](http://lifehacker.com/moviepass-now-offers-unlimited-movies-in-theaters-for-1797865400) & [moviepass](https://www.moviepass.com/igw)

MoviePass is a [movie subscription service](https://www.trendhunter.com/trends/zapp-subscription-service) that allows members to catch flicks on the big screen, instead of computer screens.

Styled like a [Netflix](https://www.trendhunter.com/trends/affordable-netflix) for movie theaters, this service enables users to watch up to one movie per day, in nearly any cinema, for a minimal flat fee each month. Priced at just $10 a month, the service stands as a competitive means to entice more people to enjoy films from the silver screen, instead of illegally downloading them, or waiting until they're available on movie-sharing websites.

The low monthly fee is cheaper than the cost of one regularly priced movie ticket, making this service ideal for anyone who intends to enjoy more than one movie per month. As an added bonus, MoviePass is compatible with many small independent cinemas, exposing more people to independent film makers and foreign films.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 39% | Activity: 69% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Live Arts](https://www.trendhunter.com/livearts)

## Key Themes

### What Makes This Trend Stand Out

- **Movie Theater Subscription:** The rise of movie subscription services is disrupting the traditional model of movie ticket sales.
- **Cinema Innovation:** The use of technology to create a seamless customer experience, such as through mobile apps and digital ticketing, is an area of opportunity for innovation.
- **Independent Film Exposure:** MoviePass' compatibility with independent cinemas highlights the potential for increased exposure and support for indie films.

### Sectors Adopting This

- **Entertainment:** The entertainment industry can benefit from exploring unconventional models for revenue generation, such as movie subscription services.
- **Technology:** Technological advancements can enhance the cinema experience and transform the way consumers access and interact with movies.
- **Film Distribution:** Independent film distribution companies could benefit from partnering with movie subscription services to increase exposure for their films.

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