# Touching Theatrical Engagements This Movie Trailer Proposal is a Tearjerker By Courtney Scharf | Published 2012-08-17 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/movie-trailer-proposal References: [holykaw.alltop](http://holykaw.alltop.com/david-pogues-proposal-epic-enough-for-the-big?tu2=1) & [vimeo](http://vimeo.com/47668788) This movie trailer proposal is one of the most creative approaches in a very long time. Determined to make a strong impression on his long-time girlfriend, David Pogue created an incredibly convincing movie trailer that mimicked his relationship. He paid a resort to screen the trailer like any other movie and hid a camera so that he could record his girlfriend's reaction. As the video plays on, viewers can see his soon-to-be fiance clueing in to the situation and getting more and more emotional. By the end of the trailer, David reveals what's going on, and [proposes to his girlfriend](https://www.trendhunter.com/trends/nontraditional-engagement-ring) in real life, all of which is caught on tape. Perhaps one of the [most innovative proposals](https://www.trendhunter.com/trends/love-on-the-ledge) ever, this video is sure to go viral among swooning audiences. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 2% | Activity: 12% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Why This Trend Is Growing - **Creative Marriage Proposals:** Disruptive innovation opportunities can be found in creating unique and unforgettable experiences for marriage proposals, such as this movie trailer approach. - **Elevated Engagement Experiences:** There is potential for disruptive innovation in creating interactive and emotional engagement experiences, like the movie trailer proposal. - **Viral Proposal Videos:** The popularity of viral proposal videos signifies the opportunity for disruptive innovation in capturing and sharing memorable moments. ### Industries Being Reshaped - **Film & Entertainment:** The film and entertainment industry can explore disruptive innovation by incorporating unique proposal experiences into movies and TV shows. - **Event Planning & Experience Design:** Innovative event planners and experience designers can disrupt the wedding industry by creating new and personalized engagement experiences. - **Online & Social Media Platforms:** Online platforms can capitalize on the popularity of viral proposal videos by offering tools and features to easily share and distribute these moments. ## Related on Trend Hunter - [Iconically Located Wedding Pop-Ups](https://www.trendhunter.com/trends/times-square-this-valentines.md) - [Proposal Ring Box Puzzles](https://www.trendhunter.com/trends/ring-box-set.md) - [Yacht Proposal Packages](https://www.trendhunter.com/trends/sail-away-with-me.md) - [Rom-Com Dating App Campaigns](https://www.trendhunter.com/trends/tinder-it-starts-with-a-swipe.md) - [Cinematic GenAI Campaigns](https://www.trendhunter.com/trends/the-knowit-alls.md) - [Onion Ring Proposals](https://www.trendhunter.com/trends/onion-ring-proposal.md) - [Engagement Ring Claw Games](https://www.trendhunter.com/trends/engagement-moment.md) - [Playful Gen-Z Dating Campaigns](https://www.trendhunter.com/trends/crush-feelings.md) - [Nostalgic Lunar New Year Spots](https://www.trendhunter.com/trends/chinese-new-year-film.md)