# Recycling Movie Sharks Bruce, the Discarded Star of "Jaws," Retrieved from Los Angeles Junkyard By Katie Cordrey | Published 2010-06-05 | World Source: Trend Hunter, https://www.trendhunter.com/trends/movie-shark References: [movies.yahoo](http://movies.yahoo.com/feature/movie-talk-jaws-shark-hunted-down.html) & [npr.org](http://www.npr.org/templates/story/story.php?f=1008&ft=1&storyId=127370664) Bruce was the name given to the 3 creatures created to play the role of the [killer shark](https://www.trendhunter.com/trends/tacray-shark-pocket-opener) in the horror movie "Jaws," but after a post-film stint hanging from his tail at Universal Studios Theme Park, the movie shark was shipped off to parts unknown. Spurred on by the talk of a [3-D "Jaws" remake](https://www.trendhunter.com/trends/godzilla-popcorn-bucket), reporter Cory Turner set out to find the discarded movie shark. After telephoning several Los Angeles area junkyards, Turner located Bruce a short distance from Universal in Sun Valley, California. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 51% | Activity: 88% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [World News](https://www.trendhunter.com/worldnews) ## Key Themes ### What's Driving This Trend - **3D Movie Remakes:** The talk of a 3-D 'Jaws' remake presents opportunities for innovation in the film industry. - **Movie Memorabilia Collecting:** The interest in finding and collecting iconic movie props like Bruce the discarded 'Jaws' shark creates opportunities for innovation in the collectibles industry. - **Sustainable Film Production:** The discovery of Bruce in a junkyard highlights the need for more sustainable practices in the film industry, presenting opportunities for disruptive innovation. ### Who This Affects Most - **Film:** The search for Bruce the discarded 'Jaws' shark demonstrates potential disruptive innovation opportunities in the film industry. - **Entertainment:** The demand for iconic movie props like Bruce presents disruptive innovation opportunities in the entertainment industry, especially for collectors and theme parks. - **Junkyards:** The discovery of Bruce in a junkyard highlights the potential for disruptive innovation in the junkyard industry, including repurposing and selling valuable items. ## Related on Trend Hunter - [Horror Film-Inspired Brick Sets](https://www.trendhunter.com/trends/ideas-jaws-set.md) - [Filmic Shark Fragrances](https://www.trendhunter.com/trends/jaws-fragrance.md) - [Cinematic Shark Pinball Games](https://www.trendhunter.com/trends/stern-pinball-jaws-pinball-machine.md) - [Theatrical Shark Drinks](https://www.trendhunter.com/trends/sharkey-temple.md) - [Shark-Themed Dirty Sodas](https://www.trendhunter.com/trends/ziggis-coffee-bad-bruce.md) - [Shark-Inspired Anniversary Toys](https://www.trendhunter.com/trends/street-sharks.md) - [Aquatic Thriller Timepieces](https://www.trendhunter.com/trends/seiko-prospex-jaws-special-edition.md) - [Oceanic Conservation Merch Collections](https://www.trendhunter.com/trends/stop-shop-bags.md) - [Shark-Celebrating Cookies](https://www.trendhunter.com/trends/sugar-shark-cookies.md)