# Horrifying Morning Rituals Serve Your Enemies Coffee in the Scary Mouth Cup by Autumn Higgins By Jessica Marcel | Published 2010-01-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/mouth-cup References: [etsy](http://www.etsy.com/view_listing.php?listing_id=38256372&ref=fp_feat_4) & [craftastrophe.net](http://craftastrophe.net/2010/01/coffee-lovers-rejoice/#more-5123) Wrong. Wrong, wrong, wrong. That's almost all I can think after seeing the Mouth Cup, being sold on [Etsy](https://www.trendhunter.com/trends/arcade-clock) by Autumn Higgins. The person who can drink their [morning coffee](https://www.trendhunter.com/trends/pop-culture-coffee) out of this cup has a stronger stomach than I. When the cup is flipped over, it looks like a strange piece of art. Unusual, not particularly attractive, but not the stuff of nightmares. But everything changes when it's coffee time. **Implications** - So say goodbye to your reliable old [stainless steel tumbler](https://www.trendhunter.com/trends/ember-cold-tumbler) and pick up one of these mutant-faced water holders. Who knows, maybe this is the perfect practice tool for when you will have to drink out of some one's mouth in real life?! ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 43% | Activity: 67% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Horror-inspired Products:** Creating products inspired by horror movies or themes can cater to the horror-loving niche market. - **Shock Value Marketing:** Using shock value and horror elements in marketing campaigns can attract attention and create buzz around a brand or product. - **Dark Humor Merchandise:** Designing products that have a touch of dark humor can appeal to consumers who enjoy edgy and unconventional humor. ### Where This Applies - **Food and Beverage:** Creating unique and unconventional food and beverage containers with a horror theme can create a new market segment for the industry. - **Retail:** Selling horror-inspired merchandise can attract a niche audience to stores and boost sales. - **Advertising and Marketing:** Using horror elements and shock value in ad campaigns can create a buzz around a brand and create viral content. ## Related on Trend Hunter - [Whimsical Halloween Drinkware](https://www.trendhunter.com/trends/2025-halloween-drinkware.md) - [Grown Drinkware Forms](https://www.trendhunter.com/trends/gourd.md) - [Dinosaur-Shaped Kitchenware](https://www.trendhunter.com/trends/kawaii-ceramic-dinosaur-mug.md) - [Hidden Cat Kitchenware](https://www.trendhunter.com/trends/cute-cat-coffee-cup.md) - [Grim Reaper Tea Infusers](https://www.trendhunter.com/trends/grim-reaper.md) - [Grim Reaper Tea Infusers](https://www.trendhunter.com/trends/grim-reaper-tea.md) - [Haunting Cold Brew Coffees](https://www.trendhunter.com/trends/grim-reaper-coffee-company.md) - [Coffee-Cooling Travel Mugs](https://www.trendhunter.com/trends/beverage-tumbler.md) - [Utensil Holding Mugs](https://www.trendhunter.com/trends/1handmug.md)