# Upcyled Soda Drink Suits This Mountain Dew Shirt is Made for Parties By Ian Andrew Panganiban | Published 2013-05-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mountain-dew-shirt References: [thatsnerdalicious](http://www.thatsnerdalicious.com/caffeine/somebodys-ready-for-prom/) What better way to make a high school prom memorable than by arriving in Mountain Dew shirt and tie ensemble? Mountain Dew has been a drink that's been synonymous with gamers across North America and with so many of those discarded beverage containers probably lying about in a gamer's room they should create a fashion line made-out of nothing, but Mountain Dew containers. The soda drink suit appears to be well-tailored enough for a night at the prom -- even the tie appears to be well-designed. It takes a certain type of dedication to walk around the streets wearing an ensemble such as this and that alone is admirable, but I don't think this upcycled look will catch on any time soon. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 70% | Activity: 87% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What Makes This Trend Stand Out - **Upcycled Fashion:** The trend of creating fashion items from recycled materials offers an opportunity for brands to tap into environmental consciousness. - **Gaming Fashion:** The intersection of gaming culture and fashion presents an opportunity for brands to target the gamer demographic with unique and niche products. - **Novelty Fashion:** Consumers are increasingly drawn to novelty fashion items that allow them to express their individuality, creating opportunities for brands to cater to this trend. ### Sectors Adopting This - **Fashion:** Fashion brands can explore the use of upcycled materials to create sustainable and eco-friendly fashion lines. - **Gaming:** Gaming brands can collaborate with fashion designers to create gaming-inspired fashion items that appeal to the gamer community. - **Promotional Products:** Companies can explore the creation of novelty fashion items as promotional products to engage with their target audience and create buzz. ## Related on Trend Hunter - [Americana Soda Shirt Collections](https://www.trendhunter.com/trends/mountain-dew-americana-tshirt-bundle.md) - [Spooky Soda Costumes](https://www.trendhunter.com/trends/mtn-dew-halloween-costumes.md) - [Streetwear-Inspired Soda Merch](https://www.trendhunter.com/trends/dr-pepper-merch.md) - [Tattoo-Based Soda Sweepstakes](https://www.trendhunter.com/trends/las-vegas-giveaway.md) - [Mountain Soda Campaigns](https://www.trendhunter.com/trends/the-mountain-dude.md) - [Hard Soda Nuptials](https://www.trendhunter.com/trends/hard-dew-i-do.md) - [Greeting-Card-Inspired Soda Cans](https://www.trendhunter.com/trends/holiday-can-cards.md) - [Humorous Beer-Centric Formal Wear](https://www.trendhunter.com/trends/cold-tux-and-brrrtie.md) - [Citrus-Flavored Soda Drink Mixes](https://www.trendhunter.com/trends/mtn-dew-drink-mix.md)