# Vitamin-Rich Convenience Store Snacks The Mott's Fruit Flavored Snacks Come in Two Varieties By Michael Hemsworth | Published 2019-09-14 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/motts-fruit-flavored-snacks References: [csnews](https://csnews.com/motts-fruit-flavored-snacks) & [generalmillscf](https://www.generalmillscf.com/industries/convenience) The [Mott's](https://www.trendhunter.com/trends/motts-soft-baked-apple-filled-bars) Fruit Flavored Snacks have been unveiled as a new variety from General Mills Convenience for convenience stores that will offer consumers a tasty option to choose in favor of other candy varieties. The product will come in two varieties including Assorted Fruit and Tropical Fruit, which are both packed with the 100% recommended daily value of vitamin C. The five-ounce [fruit snacks](https://www.trendhunter.com/trends/welchs) are made with [real fruit and veggie juices](https://www.trendhunter.com/trends/happy-orchard-products) to make them a healthier option for shoppers to consider when looking for a convenient way to satisfy their sweet tooth. The Mott's Fruit Flavored Snacks are priced at $1.99 and feature natural color and flavors, which makes them suitable for consumers seeking a more beneficial option compared to other convenience store sweets. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 18% | Activity: 36% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Vitamin-infused Convenience Store Snacks:** The addition of vitamins to otherwise indulgent snacks offers an opportunity for disruption in the convenience store snack industry. - **Real Fruit and Vegetable Snacks:** Healthy snack options that feature real fruit and vegetable juice could disrupt the traditional candy market in convenience stores. - **Natural Flavor and Color Products:** Offering tasty snacks made with natural flavors and colors could disrupt the convenience store snack industry by catering to health-conscious consumers. ### Industries Being Reshaped - **Convenience Store:** Convenience stores could capitalize on the demand for healthier snacking options by introducing vitamin-rich and natural products into their inventory. - **Food and Beverage:** The food and beverage industry can benefit from the demand for healthier snacks by creating innovative products that cater to health-conscious consumers. - **Nutrition and Wellness:** The nutrition and wellness industry can capitalize on the trend towards healthier snacking options by developing products that are both tasty and packed with essential vitamins and nutrients. ## Related on Trend Hunter - [Vitamin-Filled Fruit Snacks](https://www.trendhunter.com/trends/fruit-pure-snacks.md) - [Apple-Packed Snack Bars](https://www.trendhunter.com/trends/motts-soft-baked-apple-filled-bars.md) - [Pouch-Packaged Fruit Smoothies](https://www.trendhunter.com/trends/motts-fruit-smoothie.md) - [Strip-Style Whole Fruit Snacks](https://www.trendhunter.com/trends/welchs-absolute-fruitfuls.md) - [Fruity Applesauce-Based Bars](https://www.trendhunter.com/trends/motts-soft-baked-bars.md) - [Snacking-Friendly Dried Fruits](https://www.trendhunter.com/trends/del-monte-fruit-snacks.md) - [Crunchy Fibrous Fruit Snacks](https://www.trendhunter.com/trends/organic-fruit-snaps.md) - [Superhero-Inspired Fruit Snacks](https://www.trendhunter.com/trends/general-mills-marvel-fruit-snacks.md) - [No-Added-Sugar Fruit Snacks](https://www.trendhunter.com/trends/tropical-dried-fruit-snack.md)