# Black-Owned Vegan Sustainable Skincare Motsi Skincare is a Black and Independently-Owned Brand By Grace Mahas | Published 2020-11-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/motsi-skincare References: [motsicouture](https://motsicouture.com/) Motsi Skincare, founded by entrepreneur and entertainment industry veteran Courtney LeMarco, is a [Black and independently-owned skincare brand](https://www.trendhunter.com/trends/raissa-yame-makeup). The brand celebrates diversity and is dedicated to accommodating all skin types while being [entirely vegan](https://www.trendhunter.com/trends/vegan-skincare-products), paraben, sulfate, silicone, carcinogen, gluten, talc, and cruelty-free, Some standouts from Motsi Skincare include the Wrinkle Recovery Serum, priced at $48.00, which contains .5% Retinyl Palmitate and CoQIO to reduce the appearance of fine lines and wrinkles; the Detox Nightwear Cream, priced at $45.00, that rejuvenates skin with its potent blend of vitamin-rich ingredients to visibly firm and lift the skin; and the CC Serum with Vitamin C, priced at $45.00, formulated with [Vitamin C and Citrus Stem Cell](https://www.trendhunter.com/trends/ultra-vit-c-concentrate) to reduce the appearance of age spots, blemishes, and redness. Image Credit: Motsi Skincare ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 41% | Activity: 65% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Vegan Skincare:** Disruptive innovation opportunity: Develop plant-based skincare products that are vegan, cruelty-free, and free from harmful chemicals. - **Sustainable Skincare:** Disruptive innovation opportunity: Create eco-friendly skincare products that prioritize sustainability and minimize environmental impact. - **Diverse Skincare:** Disruptive innovation opportunity: Design skincare products that are inclusive, accommodating all skin types and embracing diversity. ### Industries Being Reshaped - **Beauty and Cosmetics:** Disruptive innovation opportunity: Introduce innovative skincare products that cater to the growing demand for clean, ethical, and diverse beauty products. - **Green and Natural Products:** Disruptive innovation opportunity: Develop sustainable skincare solutions that align with the increasing consumer interest in eco-friendly and natural products. - **Ethnic and Inclusive Beauty:** Disruptive innovation opportunity: Create skincare lines that specifically cater to diverse skin needs and champion inclusivity in the beauty industry. ## Related on Trend Hunter - [Streamlined Skincare Solutions](https://www.trendhunter.com/trends/mio-cosmetics.md) - [Cost-Conscious Clinical Skincare](https://www.trendhunter.com/trends/wildfleur.md) - [Ethical Skincare Brands](https://www.trendhunter.com/trends/tone-cosmetics.md) - [Nova Scotia-Based Skincare Companies](https://www.trendhunter.com/trends/cosmette-skincare.md) - [Vegan Nourishing Skincare](https://www.trendhunter.com/trends/vegan-nourishing-skincare.md) - [Couture-Inspired Vitamin C Concentrates](https://www.trendhunter.com/trends/ultra-vit-c-concentrate.md) - [Bio-Retinol Face Serums](https://www.trendhunter.com/trends/revive-bioretinol-face-serum.md) - [Proactive Modern Skincare Lines](https://www.trendhunter.com/trends/mimosa-lane.md) - [Scientifically Inspired Skincare Brands](https://www.trendhunter.com/trends/premium-skincare-brand.md)