# IoT Dog Collar Devices The Conceptual Motorola Activa Keeps an Eye on a Dog's Location and More By Michael Hemsworth | Published 2019-05-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/motorola-activa References: [yankodesign](https://www.yankodesign.com/2019/05/22/a-collar-based-motorola-tracker-that-brings-iot-and-smart-tech-to-your-furry-friend/) The conceptual Motorola [Activa](https://www.trendhunter.com/trends/activa-custom) is an Internet of Things (IoT) device for pet owners that will provide them with a way to keep an eye on their dog and ensure its wellbeing. Designed by Sebastien Sauvage for [Motorola Mobility LLC](https://www.trendhunter.com/trends/moto-tag-1), the device works by being attached onto the collar of a dog and enabling owners to set a geo-fence to let them know if they get out of the house or lost. The built-in GPS works to provide accurate location tracking, while a temperature sensor will let owners know if their dog is too hot or cold to prevent exposure-related problems. The conceptual Motorola Activa comes as one of a growing number of [connected pet care solutions](https://www.trendhunter.com/trends/canine-wellness-system) as consumers seek to simplify the ownership experience. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 100% | Activity: 100% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Why This Trend Is Growing - **Connected Pet Care Solutions:** The growing demand for connected pet care solutions presents an opportunity for innovative products like the conceptual Motorola Activa. - **Geo-fencing Technology:** The integration of geo-fencing technology in IoT devices, such as the Motorola Activa, opens up possibilities for improved pet monitoring and safety. - **Internet of Things (iot) for Pets:** The rise of IoT devices specifically designed for pets creates a disruptive innovation opportunity to enhance the pet ownership experience. ### Industries Being Reshaped - **Pet Tech:** The pet tech industry can tap into the growing demand for connected pet care solutions and develop new innovative products. - **Wearable Tech:** The wearable tech industry can explore the integration of geo-fencing technology and sensors to create advanced pet monitoring devices. - **Internet of Things (iot):** The IoT industry has a significant opportunity to expand into the pet market by developing IoT devices tailored for pet owners. ## Related on Trend Hunter - [Biometric GPS Canine Collars](https://www.trendhunter.com/trends/invoxia-smart-dog-collar.md) - [Pet-Monitoring Activity Trackers](https://www.trendhunter.com/trends/pawmate.md) - [Smart Health-Monitoring Dog Collars](https://www.trendhunter.com/trends/minitailz-dog-collar.md) - [AI-Powered Dog Collars](https://www.trendhunter.com/trends/petpace-health-20.md) - [Satellite-Connected Pet Trackers](https://www.trendhunter.com/trends/satellai-pet-tracker.md) - [AI-Powered Dog Collars](https://www.trendhunter.com/trends/fi-series-3-plus.md) - [AI-Driven Dog Collars](https://www.trendhunter.com/trends/aidriven-dog-collars.md) - [Satellite-Connected Dog Collars](https://www.trendhunter.com/trends/satellai-dog-collar.md) - [GPS-Enabled Dog Trackers](https://www.trendhunter.com/trends/pitpat.md)