# Faux Wood Rugs Textured Handcrafted Rugs by Moss & Lam By Renee Ramsarran | Published 2011-01-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/moss-lam References: [modto](http://www.modto.com/moss-lam-wood-grain-rug) & [mossandlam](http://www.mossandlam.com/collection/peau-de-bois) The [Moss & Lam](https://www.trendhunter.com/trends/moss-collection) furniture collection includes these playful rugs that look more like floorboards. The Toronto-based design studio is known for their custom wall treatments and [large-scale handcrafted installations](https://www.trendhunter.com/trends/lost-cloth-object) in hotels, restaurants and stores across the globe. But the company’s latest project offers “more intimately scaled” products. The Moss & Lam furnishings collection features laser-etched cowhide and [wool felt rugs](https://www.trendhunter.com/trends/softblock-rug) designed to imitate wood-grain flooring. These charming and classy handcrafted pieces are timeless pieces of art for your floor. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 35% | Activity: 57% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Why This Trend Is Growing - **Faux Wood Flooring Trend:** Mimicking wood-grain flooring through laser-etched cowhide or wool felt rugs. - **Handcrafted Rug Trend:** Designing handcrafted rugs as timeless pieces of art for your floor. - **Textured Rug Trend:** Creating rugs with playful designs that imitate textured materials. ### Industries Being Reshaped - **Interior Design Industry:** Incorporating handcrafted rugs with playful designs that imitate textured flooring into the overall room design. - **Hospitality Industry:** Using laser-etched rugs that mimic wood-grain flooring in hotel rooms and lobbies. - **Retail Industry:** Adding textured rugs to retail floors to enhance the aesthetic appeal of the store. ## Related on Trend Hunter - [Mushroom-Inspired Luxe Rugs](https://www.trendhunter.com/trends/mshwy.md) - [Luxurious Handwoven Rugs](https://www.trendhunter.com/trends/crate-barrel.md) - [Luxurious Hand-Knotted Rugs](https://www.trendhunter.com/trends/mojave.md) - [Organic Pebble-Patterned Rugs](https://www.trendhunter.com/trends/grain-collection.md) - [Desert-Inspired Floor Coverings](https://www.trendhunter.com/trends/dune-rug.md) - [Textured Rug Designs](https://www.trendhunter.com/trends/textured-rug-design.md) - [Hand-Tufted Rug Collections](https://www.trendhunter.com/trends/floordrobe.md) - [Hand-Tufted Sculptural Wool Rugs](https://www.trendhunter.com/trends/relevo.md) - [Whimsical Kids Furniture Collections](https://www.trendhunter.com/trends/moss-collection.md)