# Sustainable Squeaky-Clean Products The Moska Organics Line Boasts Eco-Friendly Soaps & Lotions By Jaime Neely | Published 2011-07-09 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/moska-organics References: [treehugger](http://www.treehugger.com/files/2011/07/exclusive-moksa-releases-new-organic-soaps-to-benefit-ifaws-african-elephant-campaign.php) & [moksaorganics](http://moksaorganics.com/shopnow/index.php) Moska Organics is a line of [organic beauty products](https://www.trendhunter.com/trends/wylder-organics) that specializes in soaps and lotions that are handmade using carbon-free ingredients. Moska Organics is owned and run by husband-and-wife team Haskell and Melanie Martin. The two are dedicated to providing consumers with [environmentally friendly beauty products](https://www.trendhunter.com/trends/beauty-kitchen-pure-collection). The couple's most recent creations are two new bars of soap and [body butter lotion](https://www.trendhunter.com/trends/red-velvet-body-oil), each infused with natural cocoa and vanilla ingredients. Profits from these Moska Organics products will be donated to a charity that works to protect endangered species like elephants. These products are all handcrafted and smell positively delicious. **Implications** - Many consumers in today's society are beginning to adapt green and sustainable lifestyles to help save the planet. Businesses that provide a wide range of products designed to make this transition easier and less of a burden will appeal to many consumers seeking environmentally friendly products. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 17% | Activity: 31% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Eco-friendly Beauty Products:** Businesses producing organic beauty products using sustainable and carbon-free ingredients can tap into the growing demand for environmentally friendly goods. - **Charity Donations:** Incorporating charitable contributions into product sales can attract consumers who prioritize social responsibility and giving back to the community. - **Artisanal Handcrafted Products:** Handmade, small batch, and bespoke products that incorporate natural ingredients can appeal to consumers seeking unique and high-quality items. ### Industries Being Reshaped - **Beauty and Personal Care:** The beauty and personal care industry can benefit from the rising demand for green and sustainable products that use natural ingredients and avoid harmful chemicals. - **Non-profit and Social Justice:** Non-profit organizations and social justice charities can work with businesses to create cause-based marketing campaigns, such as donating a portion of sales to support endangered species. - **Gifts and Specialty Items:** Specialty shops and gift stores can offer artisanal and handcrafted goods in store or online to meet the demands of consumers seeking unique and eco-friendly items. ## Related on Trend Hunter - [Sensorial Personal Care Products](https://www.trendhunter.com/trends/osana-naturals.md) - [Curly Hair-Focused Organic Products](https://www.trendhunter.com/trends/organic-hair-care.md) - [Tranquility-Focused Lifestyle Brands](https://www.trendhunter.com/trends/calming-incense-sticks1.md) - [Performance Plant-Powered Bodycare](https://www.trendhunter.com/trends/nature-of-things.md) - [Sustainably Luxe Face Oils](https://www.trendhunter.com/trends/nakie-coquette.md) - [Sustainable Hand Wash Concentrates](https://www.trendhunter.com/trends/hydrating-handwash-concentrate.md) - [High-Quality Sustainable Bodycare](https://www.trendhunter.com/trends/high-quality-sustainable-bodycare.md) - [Non-Foaming Oil Cleansers](https://www.trendhunter.com/trends/nonfoaming-oilbased-cleanser.md) - [Microbiome-Supporting Beauty Lines](https://www.trendhunter.com/trends/om-botanical.md)