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# Intelligent Photography Lighting
MorphoLuminescence Uses Sensors to Respond to Movement

By Marissa Brassfield | Published 2009-08-02 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/morpholuminescence
References: [notcot.org](http://www.notcot.org/post/23761/) & [i-m-a-d-e.org](http://www.i-m-a-d-e.org/?p=1421)

MorphoLuminescence is an incredible [lighting concept](https://www.trendhunter.com/trends/intelligent-lighting-product) implemented by students at Ball State University. It's meant to revolutionize lighting equipment used in [fashion photography](https://www.trendhunter.com/trends/personalized-light-art) through the use of sensors, which [detect movement and change accordingly](https://www.trendhunter.com/trends/transmutation-observatory).

MorphoLuminescence can detect whether a model is bent over, standing straight up or anywhere in between. It moves as the model moves, and stops once the model has found the right pose. Check out the insane idea above, which was shown at the Beyond Media Festival in July.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 74% | Activity: 17% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### What Makes This Trend Stand Out

- **Intelligent Lighting Equipment:** Intelligent lighting equipment that uses sensors to detect movement and change accordingly.
- **Revolutionizing Fashion Photography:** The use of intelligent lighting equipment in fashion photography to enhance the photography experience and capture dynamic shots.
- **Sensors for Precise Lighting Control:** The implementation of sensors in lighting equipment to detect and respond to movement for precise lighting control.

### Sectors Adopting This

- **Fashion Photography:** The fashion photography industry can benefit from incorporating intelligent lighting equipment to enhance the quality and creativity of their photoshoots.
- **Photography Equipment Manufacturing:** Manufacturers of photography equipment can explore the development and production of intelligent lighting equipment with built-in sensors.
- **Event Lighting Services:** Event lighting companies can adopt intelligent lighting equipment with sensors to provide responsive and dynamic lighting setups for various events and occasions.

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