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# Meat-Free Frozen Pub Foods
These New MorningStar Farms Products Expand its Vegan Portfolio

By Michael Hemsworth | Published 2018-09-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/morningstar-farms
References: [preparedfoods](https://www.preparedfoods.com/articles/121560-morningstar-farms-expands-vegan-options) & [kelloggcompany](http://www.kelloggcompany.com/)

Meatless diets aren't going anywhere as the number of consumers who practice them increases, so brands are taking with new product lineups as seen with [MorningStar](https://www.trendhunter.com/trends/morningstar-farms-chikn-fries) Farms. The brand has expanded its lineup of meat-free, vegan frozen food varieties to offer consumers a simple yet satisfying way to enjoy their favorite flavors.

The new products from MorningStar Farms includes Chik'N Nuggest, [Buffalo Wings](https://www.trendhunter.com/trends/buffalo-pizza) and Original Chik Patties that are all made with plant-based protein and perfect for those craving classic pub food varieties that are formulated with their lifestyle in mind. The [vegan frozen foods](https://www.trendhunter.com/trends/quorn-frozen-products) are formulated in such a way that they don't compromise when it comes to texture or flavor to make them a perfect option for families that are shifting towards vegan or flexitarian diets.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 8% | Activity: 7% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Meat-free Diets:** Disruptive Innovation Opportunity: Develop plant-based alternatives for popular meat-based dishes to cater to the growing number of consumers adopting meatless diets.
- **Frozen Vegan Foods:** Disruptive Innovation Opportunity: Create new varieties of vegan frozen foods that mimic the texture and flavors of popular pub food items for people who follow vegan or flexitarian diets.
- **Flexitarian Diets:** Disruptive Innovation Opportunity: Design flexible meal options that cater to individuals who are making a shift towards more plant-based diets but still occasionally consume meat products.

### Sectors Adopting This

- **Food and Beverage:** Disruptive Innovation Opportunity: Develop innovative meatless food products and expand plant-based protein options in the food and beverage industry.
- **Food Packaging:** Disruptive Innovation Opportunity: Create sustainable and eco-friendly packaging solutions for frozen vegan food products to align with the values of environmentally conscious consumers.
- **Food Retail:** Disruptive Innovation Opportunity: Develop new marketing strategies to promote and distribute meat-free frozen food products in supermarkets and grocery stores targeting health-conscious consumers.

## Related on Trend Hunter

- [Meat-Free Frozen Appetizers](https://www.trendhunter.com/trends/plantbased-frozen-appetizers.md)
- [Easy-to-Prepare Plant-Based Foods](https://www.trendhunter.com/trends/quorn-product.md)
- [Dippable Crisp-Flavored Fries](https://www.trendhunter.com/trends/morningstar-farms-chikn-fries.md)
- [Frozen Vegan Chicken Meals](https://www.trendhunter.com/trends/perfect-chick-n.md)
- [Vegan-Friendly Rib-Inspired Meats](https://www.trendhunter.com/trends/morningstar-farms-riblets.md)
- [Meat-Free New Year Meals](https://www.trendhunter.com/trends/this-product.md)
- [Vegan-Friendly Chicken Wing Alternatives](https://www.trendhunter.com/trends/likemeat-like-chickn-wings.md)
- [Plant-Based Summertime Appetizers](https://www.trendhunter.com/trends/gardein-ultimate-plantbased.md)
- [Quarter-Pound Meatless Patties](https://www.trendhunter.com/trends/steakhouse-style-burger.md)
