# Fruit-Forward Morning Mocktails Einstein Bros. Bagels is Debuting Made-to-Order Juice-Based Drinks By Laura McQuarrie | Published 2025-06-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/morning-mocktails References: [finance.yahoo](https://finance.yahoo.com/news/einstein-bros-bagels-introduces-line-120000062.html) & [einsteinbros](https://www.einsteinbros.com/menu/beverages/morning-mocktails-juice/new-all-day-happy-hour-combo/)  [Einstein Bros. Bagels](https://www.trendhunter.com/trends/fall-flavor-fling-combo) is expanding its breakfast beverage menu with Morning Mocktails, a range of fruit-forward, made-to-order juice-based drinks that pair perfectly with bagels and shmears, and egg sandwiches. The lineup introduces fresh, [alcohol-free options](https://www.trendhunter.com/trends/mingle-mocktails-1) like Passion Fruit Sunrise (orange juice, lemonade and passion fruit) or the Energy Spritz (dragon fruit and Monster Energy) for a caffeinated boost and others that center on bright, refreshing and tropical flavor combinations. As part of the launch of the Morning Mocktails, Einstein Bros. Bagels is introducing an All-Day Happy Hour Special. For just $5.99, guests can choose any classic or signature fresh-baked bagel with any cream cheese shmear flavor to pair with their desired Morning Mocktail. With this combo, there are tons of complementary pairings to explore. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 40% | Activity: 49% | Freshness: 42% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Morning Mocktails:** There is potential in expanding non-alcoholic beverage options to cater to health-conscious consumers looking for refreshing morning drinks. - **Fruit-forward Flavors:** Leveraging exotic and tropical fruit flavors can attract adventurous eaters and drinkers who seek unique taste experiences. - **All-day Happy Hour:** Implementing all-day promotional pricing can drive customer traffic during non-peak hours by offering value-added combinations. ### Who This Affects Most - **Beverage Industry:** The beverage industry is expanding with an increased focus on non-alcoholic drinks that offer unique flavors and health benefits. - **Quick Service Restaurants:** Quick service restaurants are tapping into the demand for versatile menu offerings by integrating innovative beverages with traditional food pairings. - **Health and Wellness:** The health and wellness industry is evolving with consumer interest shifting towards natural, energy-boosting drinks without alcohol content. ## Related on Trend Hunter - [Fruity Agua Fresca Mocktails](https://www.trendhunter.com/trends/ineapple-berry-agua-fresca.md) - [Refreshing Tropical Mocktails](https://www.trendhunter.com/trends/mocktail-bar.md) - [Energizing Mocktail Recipes](https://www.trendhunter.com/trends/confetti-cake-break-mocktail.md) - [Refreshing Beverage Menu Expansions](https://www.trendhunter.com/trends/energy-refreshers.md) - [Produce-Flavored Juice Menus](https://www.trendhunter.com/trends/snooze-am-eatery.md) - [Refreshing Low-Calorie Mocktails](https://www.trendhunter.com/trends/joyburst-mocktails.md) - [Mocktail-Style Cafe Beverages](https://www.trendhunter.com/trends/mocktail-magic.md) - [Fruity Non-Alcoholic Cocktails](https://www.trendhunter.com/trends/fruity-nonalcoholic-cocktails.md) - [Mocktail-Inspired Cafe Drinks](https://www.trendhunter.com/trends/dutch-bros-coffee-menu.md)