# Playful Breakfast Gadgets Kellogg's and Dominic Wilcox Created Inventions to Improve Morning Meals By David Ingram | Published 2015-09-02 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/morning-meal References: [dezeen](http://www.dezeen.com/2015/08/28/dominic-wilcox-re-imagining-breakfast-kelloggs-accessories-drone-soggy-o-metre/) & [dominicwilcox](http://dominicwilcox.com/portfolio/get-enough-robot-spoon/) Breakfast is the most important meal of the day, so all the more reason to start out your day by having a little fun with this collection of whimsical morning meal inventions. Inventor Dominic Wilcox partnered with [Kellogg's](https://www.trendhunter.com/trends/cereal-mashup) to design seven playful creations that toy with the idea of how we consume breakfast every day. Included is an amplifier designed to detect rumbling stomachs, a 'Soggy-O-Meter' bowl that detects the [crispiness of your cereal](https://www.trendhunter.com/trends/best-filled-pillow-cereal) and a head-mounted crane with a built-in hydraulic milk dispenser for filling up your bowl. Although perhaps not the the most practical of devices, these absurd creations certainly add a little extra fun to what would otherwise be an oh-so-typical morning meal. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 61% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### Key Themes Behind This Trend - **Whimsical Breakfast Gadgets:** Disruptive innovation opportunity: Explore the market for fun and playful breakfast gadgets that enhance the breakfast experience. - **Interactive Dining Experiences:** Disruptive innovation opportunity: Create interactive dining experiences that engage consumers and make their mealtime more enjoyable. - **Culinary Entertainment:** Disruptive innovation opportunity: Combine food and entertainment to create unique culinary experiences that captivate consumers. ### Where This Applies - **Kitchen Appliance Industry:** Disruptive innovation opportunity: Develop innovative kitchen appliances that bring joy and entertainment to everyday cooking experiences. - **Food and Beverage Industry:** Disruptive innovation opportunity: Introduce novel food and beverage products that offer interactive and playful elements to enhance consumer satisfaction. - **Hospitality Industry:** Disruptive innovation opportunity: Incorporate whimsical dining experiences in hotels, restaurants, and cafes to attract customers seeking memorable and engaging dining experiences. ## Related on Trend Hunter - [Flavorful Cereal Mashups](https://www.trendhunter.com/trends/cereal-mashup.md) - [Instant Cereal Bowls](https://www.trendhunter.com/trends/instabowls.md) - [Instant To-Go Cereal Cups](https://www.trendhunter.com/trends/kelloggs-instabowls.md) - [Immersive Cereal Cities](https://www.trendhunter.com/trends/kelloggs-town.md) - [Breakfast Brand Digital Platforms](https://www.trendhunter.com/trends/kelloggs-1.md) - [Dessert-Like Breakfast Snack Products](https://www.trendhunter.com/trends/kelloggs-products.md) - [Breakfast-Inspired Food Flavorings](https://www.trendhunter.com/trends/flavorchem-breakfast-all-day.md) - [Miniaturized Kitchen Accessory Kits](https://www.trendhunter.com/trends/minis-breakfast-bundle.md) - [Cereal-Steeped Ice Creams](https://www.trendhunter.com/trends/the-cerealsly-delicious-series-by-salt-straw.md)