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# Moody Menswear Editorials
The Ones 2 Watch Through The Boys Story is Dramatically Lit

By Jana Pijak | Published 2016-01-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/moody-menswear
References: [theones2watch](http://theones2watch.com/editorial/men/25586/) & [noceraferri](http://www.noceraferri.com/)

Models Herbie Rhodes and Isaac Plowright star in 'Through The Boys,' a moody menswear editorial that is captured by photographers Nocera & Ferri. The image series is captured for style blog The Ones 2 Watch and highlights contemporary pieces from labels like Acne, Natural Selection and El Ganso among other names.

Styled by Emma Pulbrook, this shoot is dramatically lit and highlights wardrobe stap;es like layered wool sweaters, denim shirts and oversized coats. The story also spotlights [classic leather jackets](https://www.trendhunter.com/trends/vintage-styles) that give it a rebellious air.

Boasting an editorial design by Rosie Daly, this moody menswear editorial is nothing short of striking. Setting an understated tone for the year ahead, this image series highlights [monochromatic clothes](https://www.trendhunter.com/trends/jiyongkim-fw25) and messy hairstyles that are sure to dominate in the months ahead.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 89% | Activity: 66% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Moody Menswear:** Opportunity for innovative and edgy designs in menswear fashion.
- **Contemporary Pieces:** Potential for new and unique designs in the contemporary fashion market.
- **Monochromatic Clothes:** Disruptive innovation opportunities in the development of monochromatic clothing lines.

### Who This Affects Most

- **Fashion:** Chance for fashion designers and brands to explore and capitalize on the moody menswear trend.
- **Photography:** Opportunity for photographers to experiment with dramatic lighting techniques in menswear editorials.
- **Editorial Design:** Potential for innovative editorial designs that capture the essence of moody menswear fashion.

## Related on Trend Hunter

- [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md)
- [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)
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- [Redefined Fall Everyday Uniforms](https://www.trendhunter.com/trends/observe.md)
- [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md)
- [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md)
- [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md)
