# Urban Graffiti Gear 'Master of Style' from Montana Cans Keeps You Cool With the Tagging Crew By Michael Hines | Published 2010-04-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/montana-cans References: [behance.net](http://www.behance.net/Gallery/Master-of-style-Montana-Cans/479077) & [behance.net](http://www.behance.net/sicksystems) Show your support for [graffiti artist](https://www.trendhunter.com/trends/slawn-crocs-classic-clog) Montana Cans by rocking his 'Master of Style' shirts. These shirts are certifiably Montana--and not the big sky country type of Montana. I'd sport the 'Master of Style' series if I knew how to tag. I refuse to be a poser and besmirch the good name of Montana Cans. True overpass taggers need to grab one of these shirts while they still can. The fakers like me can only marvel at the [artwork](https://www.trendhunter.com/trends/a-days-march-1) and [tee shirts](https://www.trendhunter.com/trends/takashi-murakami-tee). ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 46% | Activity: 49% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### Why This Trend Is Growing - **Street Art Fashion:** Disruptive innovation opportunity: Create a clothing line that combines street art and fashion to appeal to urban graffiti enthusiasts. - **Promoting Underground Artists:** Disruptive innovation opportunity: Build a platform that curates and promotes the work of underground graffiti artists, giving them exposure and opportunities for collaborations. - **Authenticity in Subculture Merchandise:** Disruptive innovation opportunity: Develop a certification system to authenticate merchandise related to specific subcultures, like graffiti art, to combat counterfeits and support genuine artists. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Integrate street art elements into mainstream fashion designs, creating a unique and trendsetting style. - **Art Curation:** Disruptive innovation opportunity: Establish an online platform for curating and showcasing underground art forms, including urban graffiti, to connect artists with potential buyers and enthusiasts. - **Certification and Authentication:** Disruptive innovation opportunity: Develop a blockchain-based certification system for subculture merchandise authentication, ensuring the legitimacy of products related to art movements like graffiti. ## Related on Trend Hunter - [Graffiti Ski Streetwear](https://www.trendhunter.com/trends/elho-x-andr-saraiva.md) - [Typography-Inspired Canadian Sweatshirts](https://www.trendhunter.com/trends/okayok.md) - [Iconic Band Apparel Series](https://www.trendhunter.com/trends/freaks-store-2.md) - [Graffiti Artist-Collab Streetwear](https://www.trendhunter.com/trends/ja-one-xtc.md) - [Legacy Artist-Themed T-Shirts](https://www.trendhunter.com/trends/gap-1.md) - [Celebratory Hip-Hop Collaborations](https://www.trendhunter.com/trends/hiphop-collaboration.md) - [Mid-Summer Streetwear Launches](https://www.trendhunter.com/trends/when-the-smoke-clears-collection.md) - [Artist-Inspired Sweaters](https://www.trendhunter.com/trends/lee-x-basquiat.md) - [Playful Cartoon Apparel](https://www.trendhunter.com/trends/kenny-scharf-and-axel.md)