# Stretchy Gelatin Kits Kids Can Eat and Play with JELLO-Os New Unicorn and Monster Slime By Katherine Pendrill | Published 2018-11-17 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/monster-slime References: [delish](https://www.delish.com/food-news/a25132245/jello-edible-slime/) & [mashable](https://mashable.com/article/jell-o-edible-instagram-slime/) For kids, there are few things more enjoyable than [playing with slime](https://www.trendhunter.com/trends/slime-life), and now there is an edible version thanks to JELL-O's new unicorn and monster slime kits. Released as part of the JELL-O Play lineup, Unicorn Slime and Monster Slime allow kids to actually play with their food. Both versions of the slime consist of [stretchy, colorful gelatin](https://www.trendhunter.com/trends/the-jelly-collection) that can be prepared simply by adding water. Kids can then stretch the slime to their heart's content and even take a bite out of it as the slime is made from nothing more than [food starch, sugar, and gelatin](https://www.trendhunter.com/trends/jiggly-fruit-snacks). As the brand so succinctly puts it, "you can play with it and eat it!" For those who are looking for a particular kind of slime, the Monster version is lime green, while the Unicorn version is bright pink. Image Credit: *Kraft-Heinz.* ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 63% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Key Themes Behind This Trend - **Edible Slime:** The rise of edible slime products offers opportunities for innovative food companies to create fun and interactive snacks for kids. - **Play with Food:** The trend of combining play and food opens up possibilities for companies to create interactive food experiences that engage children. - **Customizable Gelatin:** The popularity of DIY gelatin kits showcases the demand for personalized food creations, presenting an opportunity for companies to offer customizable gelatin products. ### Where This Applies - **Food and Beverage:** The edible slime trend can disrupt the food and beverage industry by introducing new product categories that combine play and consumption. - **Children's Entertainment:** The emergence of edible slime kits provides an innovative way for the children's entertainment industry to engage kids through interactive and edible play experiences. - **DIY Crafts:** The growing popularity of DIY gelatin kits presents opportunities for the crafts industry to expand into the realm of edible creations, offering customizable gelatin kits as a new craft category. ## Related on Trend Hunter - [Burger-Themed Slime Sets](https://www.trendhunter.com/trends/slime-life-cheeseburger-diy-slime-kit.md) - [Supermarket-Inspired Slime Toys](https://www.trendhunter.com/trends/zuru-slime-mart.md) - [Ice Cream-Inspired Slime Toys](https://www.trendhunter.com/trends/ice-cream-slime.md) - [Gooey Sour Gummy Dips](https://www.trendhunter.com/trends/goodunkers.md) - [Vibrant Slime Collections](https://www.trendhunter.com/trends/sloomoo-institute.md) - [Toy-Inspired Green Cereals](https://www.trendhunter.com/trends/apple-jacks-slime.md) - [Candy-Inspired Slime Experiences](https://www.trendhunter.com/trends/slime-experience.md) - [DIY Squishy Collectibles](https://www.trendhunter.com/trends/elmers-squishies.md) - [Next-Gen Gelatin Desserts](https://www.trendhunter.com/trends/gelee.md)