# Co-Branded Monochromatic Shoes Palace and adidas Collaborated on a Casual Sneaker for the Season By Amy Duong | Published 2018-12-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/monochromatic-shoes References: [hypebeast](https://hypebeast.com/2018/10/palace-adidas-fw18-footwear-closer-look) & [palaceskateboards](https://www.palaceskateboards.com/) Streetwear brand [Palace collaborated with sportswear label adidas](https://www.trendhunter.com/trends/kith-and-adidas-1) once again, this time to introduce a set of monochromatic shoes for the Fall/Winter 2018 season. The new sneakers boast a sleek design with a silhouette developed for casual wear. There are two colorway options in total, both of which are black and white -- the black option is completely black throughout its uppers and midsoles, with some contrasting branding accents, and the white model has a contrasting black midsole. The highlighting element on the monochromatic shoes is the Palace lettering details found at the heel area of both options in respective contrasting hues. The [collaborative footwear](https://www.trendhunter.com/trends/comme-des-garons-homme-x-new-balance-860v2) dropped on October 26th online and in-store at Palace. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 37% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Monochromatic Shoes:** Opportunity for brands to collaborate and create stylish footwear with a sleek and casual design. - **Co-branding Collaborations:** Opportunity for streetwear and sportswear brands to partner and tap into each other's customer bases. - **Casual Sneakers:** Opportunity to design and release sneakers that are specifically developed for everyday, casual wear. ### Sectors Adopting This - **Streetwear:** Streetwear brands can collaborate with other industry players to create unique and fashionable products. - **Sportswear:** Sportswear brands can partner with streetwear brands to create trendy and stylish footwear options. - **Retail:** Retailers can benefit from selling exclusive collaborations, driving foot traffic and online sales. ## Related on Trend Hunter - [Collaborative Perforated Shoes](https://www.trendhunter.com/trends/palace-and-crocs.md) - [Earthy Tonal Rugged Sneakers](https://www.trendhunter.com/trends/zx-10000-sneaker.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Stealthy Monochromatic Collab Sneakers](https://www.trendhunter.com/trends/fa-stan-smith.md) - [Holiday Sneaker Collabs](https://www.trendhunter.com/trends/palace-x-nike-dn8.md) - [Retro Tennis Collaboration](https://www.trendhunter.com/trends/palace-x-fred-perry.md) - [Football Culture-Inspired Athletic Collaborations](https://www.trendhunter.com/trends/palace-and-nike.md) - [Sporty Collaborative Streetwear Capsules](https://www.trendhunter.com/trends/palace-and-stella-artois.md) - [Neutral Collaborative Sneaker Designs](https://www.trendhunter.com/trends/mesa-and-gum.md)