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# Carnival-Inspired Clothing Shops
The Monki Carnaby Street Shop by Electric Dreams is Circus-Chic

By Jana Pijak | Published 2012-04-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/monki-carnaby-street-shop
References: [frameweb](http://www.frameweb.com/news/monki-carnaby-street) & [electricdreams.se](http://www.electricdreams.se/)

The Monki Carnaby Street shop is designed by Electric Dreams. Shining a spotlight on reflective materiality and finishes, psychedelic patterns and carnival-inspired accessories, this whimsical retail space brings out one's inner child.

Located in London's fashion district, Stockholm-based design studio Electric Dreams used underwater life as one of its main inspirations for the spirited space. Resembling an ocean-side carnival, this vivid interior features sparkling led light displays, a distorted mirrored ceiling and a slew of other exaggerated elements.

Hanging on recycled ropes from old shipping vessels, colorful clothes are displayed on custom-designed water lily tables and carousel-inspired shelves. Dynamic and full of life, the Monki Carnaby Street shop is child-like space and playful, making its visitors enter into another world once inside.

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 86% | Activity: 91% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Carnival-inspired Retail Spaces:** Designing retail spaces inspired by carnival can bring out customer's inner child and create a dynamic atmosphere.
- **Psychedelic Patterns and Reflective Materiality:** Incorporating psychedelic patterns and reflective finishes in fashion can add a whimsical touch to clothing designs.
- **Custom-designed Display Furniture:** Creating custom-designed display furniture, such as water lily tables and carousel-inspired shelves, can add to the overall experience of a retail space.

### Sectors Adopting This

- **Fashion:** Clothing stores can draw inspiration from carnival aesthetics to create unique clothing lines and retail spaces.
- **Interior Design:** Designers can incorporate carnival-inspired elements, such as distorted mirrored ceilings and sparkling LED displays, in creating playful interior spaces.
- **Furniture Design:** Furniture designers can create custom-designed pieces, such as water lily tables and carousel-inspired shelves, to display clothing in playful and dynamic ways.

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