# Kiddie Finance Tools Money Savvy Pig Has Four Tummies to Teach Money Management By Katie Cordrey | Published 2010-07-05 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/money-savvy-pig References: [schoollibraryjournal](http://www.schoollibraryjournal.com/article/CA6728452.html) & [amazon](http://www.amazon.com/gp/product/B0002HRWBQ?ie=UTF8&linkCode=as2&camp=1789&creative=9325&creativeASIN=B0002HRWBQ&tag=trenhunt0f-20) [Chicago Public Schools](https://www.trendhunter.com/trends/chicago-department-of-aviation) will be teaching 'Money Savvy' in the 2011 school year as part of an eight-week course on [financial literacy](https://www.trendhunter.com/trends/financial-education-platform). Teacher librarians will use the 'Money Savvy Pig' in the curriculum. Noting that children need to know more about money than simply making change, founder and CEO of [Money Savvy Generation](https://www.trendhunter.com/trends/aidriven-financial-education-game), Susan Beacham, pitched the use of the Money Savvy Pig piggy bank and the lessons it teaches to Chicago's teacher-librarians. She didn't anticipate that 97,000 K-8 students would take part. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 45% | Activity: 86% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Education](https://www.trendhunter.com/education) ## Key Themes ### What Makes This Trend Stand Out - **Financial Literacy Education:** The trend of teaching children about financial literacy through innovative tools like the Money Savvy Pig piggy bank. - **Interactive Learning:** The trend of using interactive tools like the Money Savvy Pig to engage students in the learning process. - **Partnerships in Education:** The trend of forming partnerships between businesses and educational institutions to promote financial literacy. ### Sectors Adopting This - **Education:** The education industry can leverage the trend of financial literacy education to develop and provide innovative learning tools. - **Toy Manufacturing:** The toy manufacturing industry can seize the opportunity to create and market interactive piggy banks like the Money Savvy Pig that teach financial concepts. - **Financial Services:** The financial services industry can collaborate with educational institutions to offer financial literacy programs and services to young students. ## Related on Trend Hunter - [Financial Learning Platforms](https://www.trendhunter.com/trends/cash-critters.md) - [Youth-Targeted Finance Campaigns](https://www.trendhunter.com/trends/little-learners-big-earners.md) - [Kids Finance Apps](https://www.trendhunter.com/trends/foxfund.md) - [Financial Literacy Board Games](https://www.trendhunter.com/trends/my-first-monopoly.md) - [Digital Currency Piggy Banks](https://www.trendhunter.com/trends/smart-piggy-bank-concept.md) - [Teen Finance Education](https://www.trendhunter.com/trends/simplybudget.md) - [Kid-Focused Finance Apps](https://www.trendhunter.com/trends/abn-amro.md) - [Financial Literacy Board Games](https://www.trendhunter.com/trends/gamified-financial-literacy.md) - [AI-Driven Financial Education Games](https://www.trendhunter.com/trends/aidriven-financial-education-game.md)