# Architecturally Stark Outerwear The Moncler M Capsule Collection is Structurally Sound By Sarah St.Jules | Published 2013-07-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/moncler-m References: [rdujour](http://rdujour.com/2013/07/29/moncler-m-by-mary-katrantzou-capsule-collection/) & [store.moncler](http://store.moncler.com/cms/help/size/sizewoman.asp?tskay=C07830E5) During the fall and winter, months [jackets are a must](https://www.trendhunter.com/trends/fall-and-winter-line), and the Moncler M Capsule Collection showcases a structural interpretation of what jackets can be. Designer Mary Katrantzou has used her fashion sense and creativity and created a stunning collection in conjunction with Moncler. The jackets are the perfect companion for the cold months. They will enable you to stay warm, all the while allowing you to look incredible. This [capsule collection](https://www.trendhunter.com/trends/moncler-salehe-bembury) is a mix of prints and colors with lots of volume and interesting shapes. The length of the coats are all thigh height, which is practical for chilly weather. The Moncler M by Mary Katrantzou Capsule Collection is stunning campaign of jackets, proving that both fashion and function can come together and create something incredible. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 55% | Activity: 24% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Structural Interpretation of Outerwear:** Incorporate unique structural elements into the design of outerwear to create a distinctive look and feel that stands out from standard options. - **Themed Capsule Collections:** Developing a limited-edition capsule collection that centers around a particular theme or collaboration offers a unique marketing opportunity to appeal to consumers. - **Mixing Prints and Colors:** Combining different prints and colors in a single garment can create a bold and eye-catching statement piece that sets a brand apart from competitors. ### Sectors Adopting This - **Fashion Industry:** The fashion industry should consider a broader range of materials and techniques to create innovative and stylish outerwear that meets the needs and preferences of a broad range of consumers. - **Retail Industry:** Retailers could use themed capsule collections to create a sense of exclusivity and urgency among customers, driving sales and interest. - **Textile Industry:** Textile manufacturers can create new and unique materials that combine different textures and colors for use in fashion design. ## Related on Trend Hunter - [Fashion-Forward Insulated Jackets](https://www.trendhunter.com/trends/moncler-and-jw-anderson.md) - [Music-Informed Fashion Collections](https://www.trendhunter.com/trends/roc-nation-and-moncler.md) - [Functional Technical Fashion Capsule](https://www.trendhunter.com/trends/mountain-series-capsule.md) - [Mountain-Inspired Equipment Capsules](https://www.trendhunter.com/trends/moncler-salehe-bembury.md) - [Outdoor Apparel Capsules](https://www.trendhunter.com/trends/supreme-x-marmot.md) - [Functional Style Capsules](https://www.trendhunter.com/trends/wname.md) - [Alpine Performance Collections](https://www.trendhunter.com/trends/grenoble-fw25.md) - [Arty Knitwear Collections](https://www.trendhunter.com/trends/arty-knitwear.md) - [Pre-Fall Romantic Luxe Outerwear](https://www.trendhunter.com/trends/london-a-love-affair.md)