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# High Fashion Snowboard Gear
The Moncler Genius Project Sees a Range of Functional Special Items

By Kalin Ned | Published 2018-12-10 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/moncler-genius-projects
References: [highsnobiety](https://www.highsnobiety.com/p/moncler-genius-special-items-collection/) & [store.moncler](https://store.moncler.com/en-ca/genius/7-moncler-fragment-hiroshi-fujiwara?tp=72010&gclid=EAIaIQobChMIkuasgrOV3wIVCA1pCh1dsQjiEAAYASAAEgIRkfD_BwE&gclsrc=aw.ds)

The Moncler Genius Project is a celebration of collaboration, an [interdisciplinary approach to fashion](https://www.trendhunter.com/trends/mm6-maison-margiela-and-salomon). As an end to this design-forward year of innovative outfits and fabrics, the [luxurious label](https://www.trendhunter.com/trends/moncler-and-jw-anderson) releases a collection, simply dubbed 'Special Items,' that offers a selection of [functional yet stylish sports gear](https://www.trendhunter.com/trends/moncler-salehe-bembury). From a snowboard that has been produced through a partnership between Burton and Hiroshi Fujiwara to a Palm Angels x Fracesco Ragazzi skate deck.

Surely, this approach to functional sports products propels the Moncler Genius Project from a fashion-focused initative to a truly interdisciplinary venture. In addition to this, Special Items also sees a vinyl recorded by Alexander Desplat, as well as "a pair of the legendary long-sleeved, down-filled gloves."

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 63% | Activity: 79% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### Why This Trend Is Growing

- **Interdisciplinary Fashion:** Collaboration between fashion and sports leads to innovative functional products.
- **Luxury Sports Gear:** The fusion of luxurious labels with sports products creates high-end functional items.
- **Designer Collaborations:** Partnerships between designers and sporting goods companies create stylish and functional products.

### Industries Being Reshaped

- **Sporting Goods:** Innovative collaborations with fashion designers provide opportunities for sporting goods companies to create new lines of fashion-forward and highly functional products.
- **Luxury Fashion:** Partnering with sports companies to create luxurious sports gear can open up new markets and create new revenue streams for luxury fashion brands.
- **Music Industry:** The use of vinyl records in collaboration with fashion brands and sporting goods companies provides opportunities for the music industry to reach new audiences and markets.

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