# Manga-Inspired Friendship Dolls Momiji Dolls Are Cute Harajuku Toys for Adults or Kids By Nicole Chia | Published 2009-02-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/momiji-dolls-a-new-trend-in-japanese-friendship-dolls References: [chocolatepixels](http://www.chocolatepixels.com/momiji.html) & [lovemomiji](http://lovemomiji.com/) Momiji are tiny, colorful friendship dolls that are designed with Japanese street fashion, manga and Harajuku in mind, according to designer Joanna Zhou. Each Momiji doll represents a unique combination of eclectic Tokyo style, and therefore each has a personality, virtue or trait all its own. For example, according to the Momiji site, [Clever Clogs](https://www.trendhunter.com/trends/clever-school-desk1) likes boys who wear glasses. Smiling likes gingerbread and tap dancing. And [Pixie](https://www.trendhunter.com/trends/pixie-puff-doll-collection) likes escapology and cups of tea. Secret notes can also be stored in the bottom of each Momiji doll which gives these gifts a cute, personal and secret touch. Perfect for Valentine's Day love notes! Momiji dolls are available throughout North America and the UK; you can find individual retailers near you at the Momiji website or on [eBay](https://www.trendhunter.com/trends/hypegolf-japan), where discontinued and limited-edition dolls can go for over ten times their original $15 price tag. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 43% | Activity: 31% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Customized Collectible Figures:** Opportunity for manufacturers to create collectible figures based on customer's preferences and interests. - **Nostalgic Toy Merchandise:** Opportunity for retailers to cater to consumers seeking nostalgic and unique products like Momiji Dolls. - **Interactive Toy Collectibles:** Opportunity for manufacturers to create interactive features in collectible figures like secret note storage in Momiji dolls to increase desirability. ### Who This Affects Most - **Toy Industry:** Manufacturers can create more personalized and interactive collectible figures to cater to the growing demand for unique and nostalgic toy merchandise. - **Specialty Retail Industry:** Retailers can take advantage of the unique design and personalization aspect of Momiji dolls to appeal to consumers seeking one-of-a-kind products. - **Gift Industry:** Opportunity for gift shops to provide customers with personalized and cute gift options like Momiji dolls with secret notes for special occasions like Valentine's Day. ## Related on Trend Hunter - [Sensorial Anime Dolls](https://www.trendhunter.com/trends/bedhedz.md) - [Soft-Articulated Fashion Dolls](https://www.trendhunter.com/trends/na-na-na-surprise-sweetest-heart.md) - [Diverse Hand-Knit Dolls](https://www.trendhunter.com/trends/hand-knit-dolls.md) - [Friendship-Celebrating Doll Brands](https://www.trendhunter.com/trends/hey-bestie.md) - [Fashion-Focused Novelty Collectibles](https://www.trendhunter.com/trends/kimmon-collectibles.md) - [Authentic Asian-American Dolls](https://www.trendhunter.com/trends/the-jilly-doll.md) - [Flower-Scented Collectible Dolls](https://www.trendhunter.com/trends/cry-babies-magic-tears-happy-flowers.md) - [Mesmerizing Fashion Dolls](https://www.trendhunter.com/trends/unique-eyes.md) - [Sticker Fashion Dolls](https://www.trendhunter.com/trends/decora-girlz.md)