# Free-From Hard Tea Refreshments Mom Water Iced Tea + Vodka Comes in Four Flavors By Michael Hemsworth | Published 2026-02-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mom-water-iced-tea-vodka References: [foodbev](https://www.foodbev.com/news/mom-water-enters-iced-tea-rtd-category-with-new-vodka-based-line)  Mom Water Iced Tea + Vodka is a new lineup of [ready-to-drink hard tea products](https://www.trendhunter.com/trends/teabird-hard-sweet-tea) from the alcohol brand that prioritize convenience, flavor and quality, but also a free-from recipe. The drinks start off with a tea-based recipe that's paired with a kick of vodka to give each can a 4.5% ABV. The [non-carbonated drinks](https://www.trendhunter.com/trends/ditch-the-fizz) come in four flavors including Jenny, Katie, Nikki and Lisa, which have Classic Tea, Peach Tea, Raspberry Tea and Strawberry Tea flavors, respectively. The drinks each contain 90-calories per 12-ounce serving, have a non-carbonated profile with [zero added sugar](https://www.trendhunter.com/trends/lipton-hard-iced-tea-zero-sugar), no artificial flavors or sweeteners, while also being free from carbohydrates and gluten. Mom Water Iced Tea + Vodka is positioned by founders Jill and Bryce Morrison as being a better-for-you option within the alcohol space that responds to consumer demand. ## Trend Insights (Trend Hunter) - Score: 7.4/10 - Popularity: 77% | Activity: 80% | Freshness: 64% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Free-from Alcoholic Beverages:** The emergence of free-from alcoholic beverages, like Mom Water Iced Tea + Vodka, represents a growing preference for clean-label and health-conscious options. - **Non-carbonated Drink Innovations:** Exploration of non-carbonated formats in alcoholic beverages is opening up new possibilities for flavor and texture, catering to diverse consumer preferences. - **Calorie-conscious Alcoholic Drinks:** The rise of low-calorie alcoholic beverages aligns with consumer desires for indulgence without compromising health goals. ### Where This Applies - **Beverage and Alcohol Development:** Innovations in the beverage industry, particularly in alcohol, are focusing on novel combinations like tea and vodka to create differentiated products. - **Health and Wellness Products:** The health and wellness sector sees the incorporation of alcohol products with free-from claims catering to an audience seeking balance. - **Flavor and Fragrance Formulation:** The use of natural flavor profiles in alcoholic beverages reflects broader trends in flavor and fragrance innovation, prioritizing authentic taste experiences. ## Related on Trend Hunter - [Green Tea-Infused Canned Vodkas](https://www.trendhunter.com/trends/green-tea-vodka.md) - [Ultra-Refreshing Spirit-Infused Beverages](https://www.trendhunter.com/trends/citrus-cucumber.md) - [Summer-Ready Boozy Teas](https://www.trendhunter.com/trends/owls-brew-2.md) - [Festive Ready-To-Drink Canned Cocktails](https://www.trendhunter.com/trends/12-days-of-holiday.md) - [Ready-To-Drink Vodka Iced Teas](https://www.trendhunter.com/trends/vodka-iced-teas.md) - [Non-Carbonated Hard Tea Refreshments](https://www.trendhunter.com/trends/mikes-harder-tea.md) - [Canned Vodka Tea Cocktails](https://www.trendhunter.com/trends/readytodrink-cocktail-range.md) - [Non-Cardbonated Vodka Teas](https://www.trendhunter.com/trends/skimmers.md) - [Low-Calorie RTD Vodka Cocktails](https://www.trendhunter.com/trends/vodka-refreshers.md)