# Slingshot Journals The Moleskine SMS Notebook Allows Users to Shoot Messages By Jordy E | Published 2012-04-29 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/moleskine-sms-notebook References: [nylonmag](http://nylonmag.com/nylonblogs/blog/2012/04/26/the-best-notebook-ever/) & [store.moleskine](http://store.moleskine.com/en/sms-moleskine.html) The Moleskine 'SMS Notebook' has been launched in celebration of picture messaging's 20th anniversary. The hardcover 9x14 product features a three-step system that flings notes between users. The recognition of school-time note-passing here is comedic, especially for a traditional stationary company that specializes in agendas. The SMS message has revolutionized the way cell phone users interact. The [instantaneous spread of images](https://www.trendhunter.com/trends/favor-ar) has accommodated a visual culture, allowing tech enthusiasts to pass images back and forth between one another. This take on the tech tool is ironic given its non-digital form. Nonetheless, Moleskine has yet again done an excellent job of accommodating quotidian activity, and while it does cater to a young audience, the slingshot feature may provide for some interesting workplace interactions. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 23% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Interactive Note-taking:** The Moleskine SMS Notebook introduces an interactive way of passing notes, potentially disrupting traditional note-taking methods. - **Visual Communication:** The SMS message's influence on visual culture presents innovative opportunities for industries involved in photography, advertising, and social media. - **Tech-enhanced Stationary:** Moleskine's integration of tech tools into traditional stationary products opens up possibilities for a new market segment seeking a blend of digital and physical experiences. ### Where This Applies - **Education:** The interactive and playful approach of the Moleskine SMS Notebook can enhance student engagement and transform classroom note-taking. - **Smartphone Manufacturing:** The increasing demand for visual communication through SMS messages indicates potential market growth for smartphone manufacturers with improved camera capabilities. - **Stationery and Paper Products:** Moleskine's innovation in integrating technology with traditional stationary suggests a valuable opportunity for the stationery industry to explore new product offerings and attract digital natives. ## Related on Trend Hunter - [Tablet Writing Systems](https://www.trendhunter.com/trends/moleskine-smart-writing-system.md) - [Notebook-Equipped Smartphone Accessories](https://www.trendhunter.com/trends/moft-snap-flow.md) - [Leather-Bound Connected Notebooks](https://www.trendhunter.com/trends/connected-notebooks.md) - [Analog Creativity-Inspired Installations](https://www.trendhunter.com/trends/unleash-your-genius.md) - [Collectible Creative Stationery](https://www.trendhunter.com/trends/moleskine-x-blackpink.md) - [Clinical Bed Notebooks](https://www.trendhunter.com/trends/hospital-bed-notebook.md) - [Pleated Paper Designs](https://www.trendhunter.com/trends/moleskine-and-issey-miyake.md) - [Neighborhood Stationery Boutiques](https://www.trendhunter.com/trends/moleskine-1.md) - [Hybrid Luxe Card Holders](https://www.trendhunter.com/trends/noteanote.md)