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# Productivity-Encouraging Bag Series
The Moleskine myCloud Bags are Professional and Portable

By Alyson Wyers | Published 2015-04-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/moleskine-mycloud
References: [psfk](http://www.psfk.com/2015/04/moleskine-mycloud-bag-series-portable-productivity.html) & [moleskine](http://www.moleskine.com/en/news/mycloud-smallpack-briefcases)

Moving beyond the world of paper notebooks, the [Moleskine](https://www.trendhunter.com/trends/moleskine-smart-writing-system) myCloud bags range promotes productivity with simplicity. The Smallpack and Briefcases were created to help you express yourself on the go. Known for their iconic design, the Moleskine bag line combines comfort with functionality. The bags can be used to carry everything you need for your professional, [portable and productive lifestyle](https://www.trendhunter.com/trends/matrix-backpack).

The Moleskine myCloud Bag Series consists of the Briefcase, Smallpack and Briefcase Curve. Available in simple hues like Payne's Grey and Scarlet Red, the bags fit into office and urban environments. The multi-tasking carry-alls are ideal for those who prefer to [travel light](https://www.trendhunter.com/trends/gry-mattr-weekender-bag), but still need to bring their creative essentials with them, wherever they go.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 70% | Activity: 34% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Productivity-encouraging Bags:** The Moleskine myCloud bags promote productivity with simplicity.
- **Professional Portability:** The myCloud bags are designed to help professionals express themselves on the go.
- **Functional Design:** The Moleskine bag line combines comfort and functionality for a productive lifestyle.

### Industries Being Reshaped

- **Fashion/apparel Industry:** The myCloud bags offer a disruptive innovation opportunity for the fashion/apparel industry to incorporate functionality into their designs.
- **Stationery Industry:** The Moleskine bags present an opportunity for the stationery industry to expand their product offerings into portable and professional accessories.
- **Technology Industry:** The myCloud bags can be seen as a disruptive innovation opportunity for the technology industry to create smart bags with integrated technology features.

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