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# Life-Planning Notebook Videos
See How Important Planners are with Moleskine a Year in Full Colour

By Gil Cohen | Published 2012-11-02 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/moleskine-a-year-in-full-colour
References: [highsnobiety](http://www.highsnobiety.com/2012/11/01/video-moleskine-presents-their-new-line-up-of-colours-in-elaborate-stop-motion-video/) & [moleskineus](http://www.moleskineus.com/moleskine-planners-datebooks.html)

In partnership with [stop motion designer](https://www.trendhunter.com/trends/creator-odyssey) Rogier Wieland, the Moleskine 'A Year in Full Colour' video was created to celebrate the brand's new line of [colorful notebooks](https://www.trendhunter.com/trends/griiid).

The video uses 382 notebooks to create a whole world full of important task and lots of commuting. We go from a plane flying in the sky, entirely made up of purple notebooks, to a [sketch of the airplane](https://www.trendhunter.com/trends/travel-map-video) on the pages of one of the books, showing us how what gets put into these books actually translates into real-life activities. There are wake up times, business meetings, lunches with friends and different methods of transportation that are all time sensitive.

The Moleskine A Year in Full Colour video does a great job of showing how these books can become a vital part of our lives.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 6% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral)

## Key Themes

### Key Themes Behind This Trend

- **Colorful Notebooks:** Opportunity for innovative designs and customization options in the notebook industry.
- **Stop Motion Videos:** Potential for storytelling and brand promotion through creative video content.
- **Life-planning:** Growing demand for tools and resources that help individuals organize and plan their lives effectively.

### Where This Applies

- **Stationery:** Stationery companies can explore new designs and features for colorful notebooks.
- **Advertising and Marketing:** Agencies can leverage stop motion videos to engage audiences and promote brands.
- **Productivity and Personal Development:** Companies in this field can develop innovative life-planning tools and resources to cater to the growing market.

## Related on Trend Hunter

- [Analog Creativity-Inspired Installations](https://www.trendhunter.com/trends/unleash-your-genius.md)
- [Lunar New Year-Inspired Noteboooks](https://www.trendhunter.com/trends/3-artists-3-countries.md)
- [Modular Refillable Notebook Systems](https://www.trendhunter.com/trends/notebook-system.md)
- [Collectible Creative Stationery](https://www.trendhunter.com/trends/moleskine-x-blackpink.md)
- [Hybrid Luxe Card Holders](https://www.trendhunter.com/trends/noteanote.md)
- [Coffee Ink Flipbooks](https://www.trendhunter.com/trends/limited-edition-flipbook.md)
- [Neighborhood Stationery Boutiques](https://www.trendhunter.com/trends/moleskine-1.md)
- [Mindful Student Planners](https://www.trendhunter.com/trends/centered-student-planner.md)
- [AI-Powered Smart Notebooks](https://www.trendhunter.com/trends/moleskine-smart.md)
