# Electric Ridesharing Services The All-Electric MOIA Hopes to Introduce a "Social Movement" By Laura McQuarrie | Published 2017-12-09 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/moia References: [adweek](http://www.adweek.com/creativity/this-cutting-edge-volkswagen-bus-might-be-the-ride-of-the-future/) & [moia.io](https://www.moia.io/) [MOIA](https://www.trendhunter.com/trends/id-buzz-microbuses) is a [Volkswagen](https://www.trendhunter.com/trends/volskwagen-id-buzz) subsidiary that is now introducing an all-electric "ridepooling" vehicle that takes the form of a six-seater van and with it, what it calls a "social movement." Like other existing ridesharing services, MOIA conveniently picks up passengers at their location. The service sets itself apart by offering an [all-electric fleet that is luxurious](https://www.trendhunter.com/trends/mercedes-vision-v), but less expensive than opting for a taxi. The first fleet of ridepooling MOIA vehicles is set to be launched in Hamburg, Germany, next year with the aim of reducing the number of cars on the road in major cities. Around the world, a number of futuristic transportation concepts are being developed with minivans, vans and shuttles, reinventing how the modern consumer gets around with autonomous technology, algorithms, P2P platforms and more sustainable mass transit solutions. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 16% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **All-electric Ridepooling:** Opportunity exists for startups to create all-electric ridepooling services in other major cities, reducing carbon emissions and providing sustainable mass transit solutions. - **Luxurious Sustainability:** Luxurious, all-electric vehicles that are less expensive than taxis offer a unique opportunity for companies that can provide a sustainable and luxurious transportation experience. - **Socially Driven Transportation:** Social movements can be built around all-electric ridepooling services, targeting customers who are increasingly conscious about their carbon footprint. ### Where This Applies - **Transportation:** The transportation industry can explore opportunities to create sustainable mass transit solutions that utilize all-electric vehicle fleets. - **Automotive:** The automotive industry can consider producing high-end, all-electric vehicles that cater to customers who are conscious about reducing their carbon footprint. - **Technology:** Emerging technologies such as algorithms and P2P platforms can be utilized by the transportation and automotive industries to create innovative solutions that provide sustainable transportation. ## Related on Trend Hunter - [Fully Electric Retro Busses](https://www.trendhunter.com/trends/volskwagen-id-buzz.md) - [Shapeshifting Communal EVs](https://www.trendhunter.com/trends/kia-concept.md) - [Eco-Friendly Transit Apps](https://www.trendhunter.com/trends/moovit-x-lime.md) - [Rideshare-Targeted Electric Vehicles](https://www.trendhunter.com/trends/arrival-car.md) - [Shapeshifting Interior Electric Vehicles](https://www.trendhunter.com/trends/volkswagen-gentravel-concept.md) - [Modular Rideshare Vehicles](https://www.trendhunter.com/trends/gogo-ride-sharing-concept.md) - [Electric Ride Share Apps](https://www.trendhunter.com/trends/comfort-electric.md) - [Autonomous Driving Initiatives](https://www.trendhunter.com/trends/volkswagen-and-mobileye.md) - [Art Deco Self-Driving Vans](https://www.trendhunter.com/trends/tesla-robovan.md)