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# Modern Bike Bells
Oi by Knog is a Streamlined Bicycle Accessory for Contemporary Cyclists

By Meghan Young | Published 2016-03-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/modern-bike-bell
References: [contemporist](http://www.contemporist.com/2016/03/02/new-bike-bell/) & [usd.knog.au](http://usd.knog.com.au/)

Although there are many [classic bicycle accessories](https://www.trendhunter.com/trends/bromptons-g-line) that are still very much in demand for many reasons that range from practicality to nostalgia and even style, this modern bike bell shows that sometimes something can be made better even if a redesign doesn't seem necessary. It is a bell that doesn't look like a bell -- at least not a traditional one.

Designed by Knog and adorably dubbed Oi, the modern bike bell pops easily over [the handlebar](https://www.trendhunter.com/trends/smart-handlebar) and immediately looks like it is a natural part of the bike as a whole. One thing that makes it stand out, however, is how unobtrusive it is. Simple and sleek, it doesn't bulge out unnecessarily to make life difficult.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 81% | Activity: 81% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What Makes This Trend Stand Out

- **Streamlined Bicycle Accessories:** Designing sleek and unobtrusive bicycle accessories that seamlessly integrate with the bike.
- **Redesigning Classic Products:** Finding innovative ways to improve and update traditional products like bike bells.
- **Discreet Bike Accessories:** Creating bike accessories that are minimalist and don't disrupt the overall aesthetic of the bike.

### Sectors Adopting This

- **Cycling Accessories:** Opportunities to create modern and discreet bike accessories like the Oi bell.
- **Product Design:** Innovative product designers can explore ways to redesign and improve classic accessories.
- **Outdoor Gear:** The outdoor gear industry can incorporate minimalistic and sleek designs into bike accessories.

## Related on Trend Hunter

- [Tracker-Friendly Bicycle Bells](https://www.trendhunter.com/trends/airbell.md)
- [Discreet Connected Bike Locks](https://www.trendhunter.com/trends/laas-olock.md)
- [Style-Conscious Cyclist Lights](https://www.trendhunter.com/trends/town-mouse-center-light.md)
- [Three-in-One Bike Locks](https://www.trendhunter.com/trends/multifunctional-bike-lock.md)
- [Stylish Space-Saving Exercise Bikes](https://www.trendhunter.com/trends/theo-exercise-bike.md)
- [Inviting Pebble-Shaped Doorbells](https://www.trendhunter.com/trends/wireless-doorbell-concept.md)
- [Connected Cyclist Information Displays](https://www.trendhunter.com/trends/core-bike-components-corecap.md)
- [Space-Saving Cyclist Lights](https://www.trendhunter.com/trends/rydesafe-headtube-bike-light.md)
- [Slap-Band-Inspired Bike Locks](https://www.trendhunter.com/trends/slapstick-smart-bicycle-lock.md)
