# Frozen Greek Yogurt Mochis Yasso is the First to Launch Mochi with Greek Yogurt By Laura McQuarrie | Published 2022-04-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mochi-with-greek-yogurt References: [prnewswire](https://www.prnewswire.com/news-releases/yasso-continues-to-pioneer-the-snacking-category-with-launch-of-frozen-greek-yogurt-mochi-301521205.html) & [yasso](http://www.yasso.com)  Mochi with Greek yogurt is the newest creation from novelty brand [Yasso](https://www.trendhunter.com/trends/new-yasso-frozen-greek-yogurt-bars) and it's a first-of-its-kind launch that adds variety to the category. The first-ever [frozen Greek yogurt mochi](https://www.trendhunter.com/trends/bubbies-mochi-ice-cream) combines sweet rice dough with [creamy frozen Greek yogurt](https://www.trendhunter.com/trends/chara) and four flavors: chocolate, mango, vanilla and strawberry. With individual mochi treats coming in at just 80 calories, the frozen snack is a true treat and it shares the benefits of being gluten-free, full in flavor and free from artificial ingredients. With this new product, the brand sees the potential to reach consumers during new occasions and offer permissible indulgence in a fun and snackable way. These frozen yogurt mochi treats fuse familiar, comforting flavors with the craveable textures of a popular, pillowy snack. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 34% | Activity: 53% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Frozen Greek Yogurt Mochi:** Combining Greek yogurt with mochi presents an opportunity for other frozen food brands to create new twists on traditional snacks. - **Individual Frozen Treats:** The popularity of low calorie, individual frozen treats is an opportunity for brands to create easy-to-consume snacks with a variety of flavors and ingredients. - **Gluten-free Snacks:** The demand for gluten-free snacks presents an opportunity for brands to offer more options that are both permissible and satisfying. ### Where This Applies - **Frozen Food Industry:** The frozen food industry can take advantage of the trend of individual, low calorie treats with a variety of ingredients and flavors. - **Dairy Industry:** The dairy industry can explore opportunities to incorporate Greek yogurt into non-traditional dairy products for added health benefits. - **Snack Food Industry:** The snack food industry can create more gluten-free snack options that still maintain a satisfying taste and texture. ## Related on Trend Hunter - [Chocolatier-Inspired Frozen Treats](https://www.trendhunter.com/trends/new-yasso-frozen-greek-yogurt-bars.md) - [Better-for-You Frozen Bars](https://www.trendhunter.com/trends/real-fruit-bars.md) - [Spoonable Frozen Greek Yogurts](https://www.trendhunter.com/trends/yasso-frozen-greek-yogurt.md) - [Textural Frozen Yogurt Bites](https://www.trendhunter.com/trends/yasso-fudge-poppables.md) - [Chewy Sorbet Mochis](https://www.trendhunter.com/trends/my-mochi-sorbets.md) - [Smoothie-Filled Frozen Treats](https://www.trendhunter.com/trends/new-mochi-ice-cream-flavors.md) - [Yogurt-Based Gelatos](https://www.trendhunter.com/trends/yogurt-gelato.md) - [Poppable Greek Yogurt Bites](https://www.trendhunter.com/trends/greek-yogurt-bite.md) - [Mochi Ice Cream Sandwiches](https://www.trendhunter.com/trends/mochi-ice-cream-sandwiches.md)