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# Self-Contained Dessert Snacks
These Mochi Balls Introduce a Way to Eat Ice Cream Without a Spoon

By Laura McQuarrie | Published 2016-08-31 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mochi-balls
References: [trndmonitor](https://trndmonitor.com/company-spotlight-mr-mochi-ice-cream/) & [mrmochi](http://www.mrmochi.com/flavors)

It's by no means a difficult task to find chocolate, vanilla or strawberry ice cream treats on the market, but these mochi balls from Mr. Mochi introduce an entirely new way to consume these classic flavors.

The mochi balls contain an outer layer of rice dough, which serves to protect the premium inner layer of ice cream. As a whole, the Chocolate, Strawberry, Vanilla and Green Tea treats are all-natural and [free from gluten](https://www.trendhunter.com/trends/bubbies-mochi-ice-cream) and hormones. Mr. Mochi sells boxes of mochi in sets of six, which makes for easy on-the-go enjoyment for a group or an individual without any utensils required for eating.

As well as offering consumers a more [mess-free way to enjoy ice cream](https://www.trendhunter.com/trends/magnum-bonbons) on a hot day, these self-contained mochi balls do away with needless packaging waste.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 40% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Self-contained Desserts:** Opportunities for new flavors and textures, as well as innovative packaging and portability.
- **Alternative Ice Cream Formats:** Room for creativity in combining new ingredients, experimenting with recipes, and introducing new shapes and sizes.
- **Gluten-free and Hormone-free Treats:** Capitalizing on health-conscious consumers who are looking for new ways to indulge.

### Who This Affects Most

- **Frozen Dessert Industry:** An opportunity for established players to innovate and compete with new and alternative formats.
- **Convenience Store Industry:** A chance for convenience stores to expand their dessert offerings with unique, portable, and mess-free products.
- **Natural and Organic Food Industry:** A way to tap into the growing demand for all-natural and hormone-free treats that cater to health-conscious consumers.

## Related on Trend Hunter

- [Cereal-Flavored Mochi Treats](https://www.trendhunter.com/trends/cereal-milk-mochi-ice-cream.md)
- [Mochi Ice Cream Sandwiches](https://www.trendhunter.com/trends/mochi-ice-cream-sandwiches.md)
- [Smoothie-Filled Chewy Bites](https://www.trendhunter.com/trends/bite-sized-snacks.md)
- [Chewy Cookie Dough Bites](https://www.trendhunter.com/trends/cookie-dough-mochi-ice-cream.md)
- [Frozen Smoothie Mochi Bites](https://www.trendhunter.com/trends/smoothie-incredibites.md)
- [Frozen Cookie Dough Desserts](https://www.trendhunter.com/trends/cookie-dough-desserts.md)
- [Fresh Mochi Snacks](https://www.trendhunter.com/trends/mochi-love.md)
- [Savory Mochi Bites](https://www.trendhunter.com/trends/mochi-ball.md)
- [Chewy Sorbet Mochis](https://www.trendhunter.com/trends/my-mochi-sorbets.md)
