# Lucrative Mobile Service Programs Eastlink Introduces the Easytab Flex® Service By Kalin Ned | Published 2024-04-24 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/mobile-service References: [newswire](https://www.newswire.ca/news-releases/eastlink-launches-latest-mobile-evolution-easytab-flex-r--891360657.html) & [eastlink](http://eastlink.ca/mobile)  Eastlink, a Canadian family-owned technology and communications company, recently introduced " its latest mobile service evolution." The program is called easyTab Flex® and it "pairs the lowest device pricing with the best plan price." With easyTab Flex®, Eastlink aims to make a wider range of devices accessible to customers, including popular models like the [iPhone 15](https://www.trendhunter.com/trends/scosche-watchit) and [iPhone 14](https://www.trendhunter.com/trends/repairable-iphone-backplate) families, as well as various [Samsung](https://www.trendhunter.com/trends/samsung-galaxy-fe-series) Galaxy models. The mobile service program also encourages sustainability by allowing customers to return their devices after 24 months for refurbishment or recycling, leading to lower monthly payments throughout the term. Eastlink's significant investment in mobile services, totaling over $450M since 2013, has expanded coverage, increased reliability, and introduced features such as Rollover Data, flexible plan changes, 5G readiness, contract buyout options, and $0 down payments on devices. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 25% | Activity: 33% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Enhanced Device Accessibility:** Incorporating popular models like the iPhone 15 and Samsung Galaxy, Easytab Flex® aims to offer a wider range of accessible devices to customers. - **Sustainable Device Practices:** Encouraging device refurbishment or recycling after 24 months, the mobile service program promotes sustainability and lower monthly payments for customers. - **Investment in Mobile Innovation:** With a $450M investment since 2013, Eastlink has expanded coverage and introduced features like Rollover Data and 5G readiness in their mobile services. ### Where This Applies - **Telecommunications:** In the telecommunications industry, the opportunity lies in offering more affordable and sustainable mobile service programs that cater to a wide range of devices. - **Technology:** The technology industry can benefit from investments in mobile innovation, expanding coverage, and introducing features like flexible plan changes and contract buyout options. - **Sustainability:** The sustainability industry can explore disruptive opportunities by encouraging device refurbishment or recycling practices in mobile service programs to reduce electronic waste. ## Related on Trend Hunter - [Price-Locked Mobile Plans](https://www.trendhunter.com/trends/experience-more-and-experience-beyond.md) - [No-Expiry Global eSIMs](https://www.trendhunter.com/trends/global-esim.md) - [Global eSIM Plans](https://www.trendhunter.com/trends/defy-mobile.md) - [AI-Powered Plan Matching Features](https://www.trendhunter.com/trends/tmobile.md) - [Affordable Mobile Provider Bundles](https://www.trendhunter.com/trends/koodo-happy-stack.md) - [Eco-Friendly Mobile Networks](https://www.trendhunter.com/trends/meaningful-planet.md) - [Specialized Business-Focused Financing Programs](https://www.trendhunter.com/trends/haloid-solutions.md) - [Low-Cost Media Plans](https://www.trendhunter.com/trends/comcast-1.md) - [Low-Cost Subsidized Mobile Plans](https://www.trendhunter.com/trends/affordable-connectivity-program.md)