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# Fashionable Mobile Communication Accessories
Embrace+ Combines Fashion & Technology for Busy Bees

By Simal Yilmaz | Published 2013-02-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/mobile-communication-accessories
References: [kickstarter](http://www.kickstarter.com/projects/embraceplus/embrace-1) & [facebook](http://www.facebook.com/embraceplus)

Embrace+ is a [fashionable and customizable](https://www.trendhunter.com/trends/equipt-movement) [mobile communication accessory](https://www.trendhunter.com/trends/diesel-x-ultrahuman) that is perfect for busy bees who like to keep connected.

Thankfully, bracelet doesn't notify the user of every spam email they get. What one wants to be notified of and how is completely adjustable. Users can pick different colors for incoming calls and notifications from one's boss, girlfriend, parent or child. On the road, during workouts, in between meetings and night outs, Embrace+ bracelet notifies it's users of all communication they receive without them having to check their devices every five minutes.

Being connected is vital in our day of age and creator's of Embrace+ have found a clever was of keeping on top by integrating technology, innovation and fashion into one bracelet.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 39% | Activity: 44% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Customizable Wearable Technology:** Embrace+ combines fashion and technology, allowing users to customize notifications through a wearable bracelet.
- **Connected Jewelry:** Embrace+ represents a new wave of connected jewelry that keeps wearers updated on their devices through fashion-forward and customizable design.
- **Hands-free Communication:** Embrace+ allows for hands-free communication and notification through its wearable bracelet, appealing to those who value efficiency and convenience.

### Who This Affects Most

- **Fashion Accessories:** Embrace+ represents a unique opportunity for fashion accessories companies to integrate technology into their products to create customizable wearables.
- **Wearable Technology:** Embrace+ represents an opportunity for wearable technology companies to create blends of fashion and tech and move beyond typical smartwatch designs.
- **Mobile Communication:** Embrace+ presents the potential for innovation within the mobile communication industry by providing a hands-free option for notifications and communication.

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