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# Baseball Subscription Ticket Services
MLB Franchises Offer Tickets by Concession Stands

By Amy Duong | Published 2019-04-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mlb
References: [thehustle.co](https://thehustle.co/MLB-baseball-subscription/)

The [MLB](https://www.trendhunter.com/trends/mlb-virtual-ballpark) Baseball Subscription service notice that there is a gap to fill and the solution lies in subscription services. Many teams in the league have downsized its stadiums due to shrinking attendance and the rise of subscription service inspired the teams to deliver the latest solution.

Specifically, the [New York Mets](https://www.trendhunter.com/trends/father-figure) are offering seasonal tickets for under $40 per month. The spots are located in a prime area within the ballpark, which is right by the concession stands. The streamlined payment process initiates more favorable results in filling in the stadium throughout the season. Notably, the tickets are standing-room-only tickets and directly targets a more unconventional and younger audience. This concept is due to the result of young audiences exploring around and examining food options rather than staying seated throughout the entirety of a game.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 6% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What Makes This Trend Stand Out

- **Subscription Ticket Services:** MLB teams are offering subscription-based ticket services to fill the gap of shrinking stadium attendance.
- **Streamlined Payment Process:** The use of a streamlined payment process for ticket purchases is resulting in more favorable stadium attendance.
- **Targeting Younger Audiences:** MLB teams are directly targeting unconventional and younger audiences with standing-room-only tickets located near concession stands.

### Sectors Adopting This

- **Sports Entertainment:** The sports entertainment industry can embrace subscription-based ticket services to attract more customers and fill stadiums.
- **Digital Payments:** The digital payment industry can provide innovative solutions for streamlining ticket purchases and enhancing the customer experience.
- **Food and Beverage:** The food and beverage industry can collaborate with MLB teams to create appealing food options near concession stands, attracting younger audiences.

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