# Easter-Themed Fruit Snacks Welch’s Fruit Snacks Introduced the New Fruit Snack Easter Egg By Grace Mahas | Published 2020-02-27 | Special Source: Trend Hunter, https://www.trendhunter.com/trends/mixed-fruit-easter-egg References: [target](https://www.target.com/p/welch-39-s-fruit-snacks-mixed-fruit-easter-egg-3oz/-/A-77574248) & [target](https://www.target.com/p/welch-39-s-fruit-snacks-mixed-fruit-easter-egg-3oz/-/A-77574248) With [Easter](https://www.trendhunter.com/trends/2026-easter-product-line) on the horizon, [Welch’s](https://www.trendhunter.com/trends/welchs-fruit-n-yogurt-snacks) [Fruit Snacks](https://www.trendhunter.com/trends/give-fruitfully) unveiled a new festive offering for 2020 -- the Welch’s Mixed Fruit Easter Egg. The Easter fruit snacks are made with real fruit and are a great addition to your Easter basket, providing an alternative to the traditional chocolate eggs. The Welch’s Mixed Fruit Easter Egg is available in 3-ounce eggs and includes 6 fun-sized pouches inside. The fruit snacks themselves boast seasonally appropriate shapes including a purple bunny, yellow chick, orange egg, red egg, and a red flower, to mark the arrival of spring. The Welch’s Mixed Fruit Easter Eggs are available at Target and can also be purchased online from Amazon. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 18% | Activity: 47% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Holiday](https://www.trendhunter.com/holiday) ## Key Themes ### What's Driving This Trend - **Seasonal Fruit Snacks:** Disruptive innovation opportunity: Develop fruit snack products featuring holiday-themed shapes and flavors for various occasions throughout the year. - **Alternative Easter Treats:** Disruptive innovation opportunity: Create and market non-chocolate Easter treats to cater to consumers looking for healthier options or with dietary restrictions. - **Convenient Snack Packaging:** Disruptive innovation opportunity: Design innovative packaging solutions for snack products that offer portion control and ease of use for on-the-go consumption. ### Who This Affects Most - **Snack Food Industry:** Disruptive innovation opportunity: Incorporate real fruit ingredients into traditional snack foods to meet the demand for healthier snack options. - **Holiday Treats Industry:** Disruptive innovation opportunity: Explore creative and unconventional ideas for holiday-themed treats to offer unique and memorable products for special occasions. - **E-commerce Industry:** Disruptive innovation opportunity: Develop online platforms and distribution channels specifically tailored for the sale and delivery of seasonal and specialty food products. ## Related on Trend Hunter - [Halloween-Themed Fruit Snacks](https://www.trendhunter.com/trends/welchs-fruit-snacks-halloween-packs.md) - [Halloween-Inspired Gummy Snacks](https://www.trendhunter.com/trends/welchs-1.md) - [Chewy Egg-Packaged Easter Candies](https://www.trendhunter.com/trends/hichew-bites-easter-eggs.md) - [Whole Fruit Halloween Snacks](https://www.trendhunter.com/trends/welchs-juicefuls-monster-splash.md) - [Flavorful Patriotic Fruit Snacks](https://www.trendhunter.com/trends/welchs-fruit-snacks-red-white-blueberry.md) - [Easter-Branded Snack Ranges](https://www.trendhunter.com/trends/2026-easter-product-line.md) - [Sour Easter Candy Products](https://www.trendhunter.com/trends/sour-patch-kids-sour-eggs.md) - [Strip-Style Whole Fruit Snacks](https://www.trendhunter.com/trends/welchs-absolute-fruitfuls.md) - [Hybrid Easter Jelly Beans](https://www.trendhunter.com/trends/skittles-jelly-beans.md)