# Cocktail-Making Pods Mixallogy Launched a Trio of Organic Powdered Cocktail Mixers By Laura McQuarrie | Published 2018-03-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mixallogy References: [bevindustry](https://www.bevindustry.com/articles/90946-mixallogy-cocktail-mixers) & [mixallogy](https://mixallogy.com/collections/frontpage) The popularity of single-serve coffee pods has inspired innovation across the beverage industry, with brands now making it easy for consumers to craft on-demand juice, flavored water—and in the case of Mixallogy, cocktails. Mixallogy sets itself apart as a producer of [premium organic](https://www.trendhunter.com/trends/elevated-mixers) powdered cocktail mixers in three flavors: Margarita, Cosmopolitan and Lemon Sour. These powdered mixers are free from chemicals, artificial flavors and preservatives and feature less than 10 grams of organic cane sugar per serving. To craft a cocktail using these mixers, consumers may load a shaker with ice, a spirit and water, with the pod container doubling as a measuring tool during the cocktail-creation process. As well as selling its range of powdered cocktail mixers in boxed sets, Mixallogy also sells a [branded cocktail shaker](https://www.trendhunter.com/trends/shakr-cocktails) for preparing high-quality drinks. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 66% | Activity: 91% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Single-serve Cocktail Pods:** The rise of single-serve coffee pods has paved the way for innovative cocktail-making pods, enabling consumers to easily craft cocktails on-demand. - **Premium Organic Powdered Mixers:** Brands like Mixallogy are disrupting the cocktail industry by offering premium organic powdered cocktail mixers, free from chemicals and artificial flavors. - **Convenient Cocktail Creation:** The use of cocktail pods and branded cocktail shakers provide a convenient and user-friendly way for consumers to create high-quality cocktails at home. ### Sectors Adopting This - **Beverage Industry:** The beverage industry can leverage the trend of single-serve cocktail pods and premium organic powdered mixers to offer innovative and convenient cocktail options. - **Home Appliance Industry:** The rise of cocktail pods and the need for specialized measuring tools like branded cocktail shakers present opportunities for the home appliance industry to create new products catering to cocktail enthusiasts. - **E-commerce Industry:** With the growing demand for single-serve cocktail pods and premium mixers, the e-commerce industry can capitalize on this trend by offering a wide range of cocktail-related products and accessories online. ## Related on Trend Hunter - [Portable Cocktail Packets](https://www.trendhunter.com/trends/portable-cocktail-packets.md) - [Single-Serve All-Natural Mixers](https://www.trendhunter.com/trends/allnatural-mixers.md) - [Single-Use Cocktail Sachets](https://www.trendhunter.com/trends/pax.md) - [Festive Instant Cocktail Mixes](https://www.trendhunter.com/trends/instant-cocktail-mix.md) - [Cubed Cocktail Mixers](https://www.trendhunter.com/trends/mixicles.md) - [Simplified Cocktail Mixers](https://www.trendhunter.com/trends/fever-tree-cocktail-mixer.md) - [Cold-Pressed Cocktail Mixers](https://www.trendhunter.com/trends/cold-pressed-cocktail-mixers.md) - [Premium Pre-Mixed Cocktails](https://www.trendhunter.com/trends/coppa-cocktails.md) - [Chilled Cocktail Makers](https://www.trendhunter.com/trends/drinkworks-home-bar-classic.md)