# Mitsui Garden Hotel Ginza Tokyo's Sanctuary above the Streets By Japanathan | Published 2007-03-21 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/mitsui-garden-hotel-ginza-tokyos-sanctuary-above-the-streets References: [tablethotels](http://www.tablethotels.com/Hotel/en/63902) From the deep dark elegance of Italian Piero Lissoni's interior to the hug oak bar hugging the [lounge music](https://www.trendhunter.com/trends/commune-design), Tokyo's [Mitsui Garden Hotel](https://www.trendhunter.com/trends/mitsui-co) in Ginza is the boutique hotel for those of us who hate the name "boutique hotel". Tokyo is rife with hotels catering to the ultra-wealthy, ultra-short, and ultra-"I have a meeting in the morning and I don't want to see Tokyo"-crowd. Though this new Ginza location may be changing the way that visitors see Tokyo. Whether for luxury or unpretentious elegance, at $111 USD per night, the sushi won't steer you wrong. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 73% | Activity: 81% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### Key Themes Behind This Trend - **Luxury Boutique Hotels:** The rise of luxury boutique hotels catering to travelers who want a more unique and personalized experience. - **Design-driven Hospitality:** Hotels that prioritize interior design and aesthetic appeal in order to create unique and memorable experiences for guests. - **Affordable Luxe:** The trend towards offering luxury amenities and experiences to travelers at more affordable price points. ### Where This Applies - **Hospitality:** The hospitality industry has an opportunity to differentiate themselves and attract travelers by prioritizing design and offering boutique and affordable luxury experiences. - **Interior Design:** As hotels continue to prioritize design and aesthetic appeal, there is a growing need for skilled interior designers in the hospitality industry. - **Travel and Tourism:** As more travelers seek out unique and customized experiences, the travel and tourism industry has an opportunity to offer more boutique and design-driven options. ## Related on Trend Hunter - [Opulent Culturally-Inspired Hotels](https://www.trendhunter.com/trends/bulgari-hotel-tokyo.md) - [City-Based Resort Expansions](https://www.trendhunter.com/trends/fufu-tokyo-ginza.md) - [Modern Traditional Japanese Hotels](https://www.trendhunter.com/trends/shinmozen.md) - [Captivating Winter Travel Initiatives](https://www.trendhunter.com/trends/hotel-chinzanso-tokyo.md) - [Central Tokyo Penthouses](https://www.trendhunter.com/trends/bellustar-tokyo.md) - [Zen Practices-Inspired Hotel Expansions](https://www.trendhunter.com/trends/jw-marriott-hotel-tokyo.md) - [City-Overlooking Tranquil Hotels](https://www.trendhunter.com/trends/bellustar.md) - [Ginza Glossy Lounges](https://www.trendhunter.com/trends/vip-lounge-in-ginza.md) - [Stationery-Themed Hotel Rooms](https://www.trendhunter.com/trends/villa-fontaine-haneda-airport.md)