# Visualized Home Temperature Commercials Mitsubishi Electric's Ads Show Custom Home Temperatures By Mishal Omar | Published 2016-08-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/mitsubishi-electric References: [adweek](http://www.adweek.com/adfreak/see-colorful-house-agency-built-these-eye-catching-heating-and-cooling-ads-173104) This [Mitsubishi](https://www.trendhunter.com/trends/allweather-vehicle) Electric commercial visualizes its [heating and cooling systems](https://www.trendhunter.com/trends/home-climate-control) in playful and quirky commercials. The brand produced a series of commercials called "Shades of Comfort," as well as others that show random gags -- all of the same family. The home itself is somewhat stereotypical which is part of its unique charm and shows each room in a different monochrome color. The colors are all meant to represent the levels at which each room is cooled or heated and each space is showcased in a different color -- representing Mitsubishi Electric's [personalized systems](https://www.trendhunter.com/trends/home-environmental-management). Whether it is turning the heat off in areas, turning it on in others or cooling rooms down, this commercial visualizes an air system's abilities in a way that is quirky and memorable for viewers. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 34% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Why This Trend Is Growing - **Custom Home Temperature Systems:** There is an opportunity for companies to create customizable and personalized home temperature systems based on individual preferences. - **Creative Visualization of Home Systems:** Businesses can take inspiration from Mitsubishi Electric's playful approach to visually showcasing their products and create similarly creative advertisements for other home systems. - **Personalized Advertising Campaigns:** Personalized advertising campaigns that showcase products in a unique and memorable way can help create brand awareness and loyalty. ### Industries Being Reshaped - **Heating, Ventilation and Air Conditioning (HVAC):** There is a disruptive innovation opportunity in the HVAC industry to create personalized and customizable heating and cooling systems for homes. - **Home Automation:** Incorporating heating and cooling systems into home automation systems can create a more efficient and seamless experience for homeowners. - **Advertising and Marketing:** Innovative and creative advertising and marketing campaigns can help businesses stand out in a crowded market and create a stronger brand image. ## Related on Trend Hunter - [Targeted Cooling AC Systems](https://www.trendhunter.com/trends/lg-artcool-ai-air.md) - [Tech-Driven Home Climate Systems](https://www.trendhunter.com/trends/home-climate-systems.md) - [Artful Multifunctional AC Systems](https://www.trendhunter.com/trends/artcool.md) - [Artful Air Conditioners](https://www.trendhunter.com/trends/lg-artcool-gallery.md) - [Advanced Air Conditioning Systems](https://www.trendhunter.com/trends/air-conditioning-system.md) - [Stylish Sustainable Heat Pumps](https://www.trendhunter.com/trends/electric-air-and-blond.md) - [Cooling Rooftop Ads](https://www.trendhunter.com/trends/coors-light-chillboards.md) - [Sleek Air Conditioning Systems](https://www.trendhunter.com/trends/emura.md) - [Feel-Good Ad Campaigns](https://www.trendhunter.com/trends/make-life-brighter.md)