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# Iceman Editorials
The Mitchell Clarke for FashionTrend Australia Shoot is Purely Platinum

By Jana Pijak | Published 2012-01-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mitchell-clarke-for-fashiontrend-australia
References: [thefashionisto](http://thefashionisto.com/mitchell-clarke-by-jason-henley-for-fashiontrend-australia/) & [inthemoment.moderndestiny](http://inthemoment.moderndestiny.com/2012/01/06/mitchell-clarke-by-jason-henley-for-fashiontrend-australia/)

The icy Mitchell Clarke for FashionTrend Australia editorial showcases the model's platinum white coif and matching bleached-out eyebrows. The stoic shoot captured by photographer Jason Henley is striking in its simplicity, showcasing a haunting in-studio series lensed against a dark back drop.

Mitchell wears [structured silhouettes](https://www.trendhunter.com/trends/khaotique-noir), exuding confidence, attitude and an effortless flair for fashion. The model is impeccably outfitted by stylist Jana Bartolo whose selects feature a dark palette paired with vibrant and eye-catching prints. He wears classic staples that include a blazer layered over light-weight knits, a [sequined suit](https://www.trendhunter.com/trends/mcqueen-holiday-2025), a plaid-front dress shirt and a [leather biker jacket](https://www.trendhunter.com/trends/hm-x-glenn-martens). Mitchell's wardrobe is accented with a memorable hairdo by Charlie Rizk. His bold hairstyle is a perfect tie into the shoot's masculine wardrobe, giving it an edgier high fashion vibe.

Image Credit: Jason Henley

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 43% | Activity: 44% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Key Themes Behind This Trend

- **Platinum White Coif:** Opportunity for disruptive innovation in the beauty industry with the development of new and innovative platinum white hair products and styling techniques.
- **Structured Silhouettes:** Opportunity for disruptive innovation in the fashion industry by exploring new materials and designs that enhance the structure and shape of garments.
- **Dark Palette with Eye-catching Prints:** Opportunity for disruptive innovation in the textile industry by creating new fabric patterns and printing techniques that combine dark colors with bold, eye-catching prints.

### Where This Applies

- **Beauty:** Opportunity for disruptive innovation in the beauty industry with the development of new and innovative hair care and styling products.
- **Fashion:** Opportunity for disruptive innovation in the fashion industry by exploring new designs and materials that enhance the structure and silhouette of garments.
- **Textile:** Opportunity for disruptive innovation in the textile industry by creating new fabric patterns and printing techniques that combine dark colors with bold, eye-catching prints.

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