# Offensive Advertising Mistakes Mega Logo Blunders By Sandra Winn | Published 2008-09-23 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/mistakes-in-advertising-questionable-logos References: [funnymos](http://www.funnymos.com/logos-gone-terribly-wrong.html#comments) These logos found on pharmacies, dental clinics, pediatric clinics and more beg one to ask, “What were they thinking?” Using ballooned-up stick figures in advertising has been done for a long time; in fact, it is how we know which bathroom to enter at restaurants, theaters and other public places. However, using a [child-like figure](https://www.trendhunter.com/trends/petit-filous-mischief-makes-us) with its head close to the groin area of an adult-like one arching its back is not such a good idea. Maybe sex is just too much on our brains and, therefore, we are prone to 'seeing' [sex in everything](https://www.trendhunter.com/trends/valentines-day-chocolates-1), even if it isn’t there. Using the pediatric sign as an example, obviously it is an adult comforting a child, because we are so aware of child molestation, the image comes off as a bit disturbing. However, some of the other ones are [quite humorous](https://www.trendhunter.com/trends/league-losers). ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 96% | Activity: 92% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Key Themes Behind This Trend - **Inappropriate Logo Design:** Opportunity for companies to review and update their logo designs to ensure they are appropriate and aligned with their brand values. - **Awareness of Sensitivity:** Increasing focus on being aware of potential sensitivities and avoiding imagery that could be misinterpreted or offensive. - **Importance of Cultural Understanding:** Recognition of the importance of understanding cultural norms and values when designing logos and advertisements in different regions. ### Where This Applies - **Advertising and Marketing:** Opportunity for agencies to provide logo design and branding services that promote sensitivity and cultural understanding. - **Graphic Design:** Opportunity for graphic designers to create innovative and appropriate logo designs that resonate with target audiences and avoid offensive imagery. - **Retail and Healthcare:** Importance for pharmacies, dental clinics, and pediatric clinics to review their branding to ensure it aligns with their values and avoids potential controversy. ## Related on Trend Hunter - [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md) - [Cheeky Adult Wipe Campaigns](https://www.trendhunter.com/trends/goodwipes-launched.md) - [Candid Celebration Campaigns](https://www.trendhunter.com/trends/theres-an-edible-for-that.md) - [Creative Ad Responses](https://www.trendhunter.com/trends/kiehls-response.md) - [Burger Ad Campaigns](https://www.trendhunter.com/trends/burger-kings-new-campaign.md) - [Cheeky Inaccurate Language Museums](https://www.trendhunter.com/trends/museum-of-wonky-english.md) - [QSR Menu Billboard Campaigns](https://www.trendhunter.com/trends/real-size-campaign.md) - [Cheeky Hygiene Company Campaigns](https://www.trendhunter.com/trends/so-clean-you-can-kiss-it.md) - [High-Concept Brand Campaigns](https://www.trendhunter.com/trends/legitimate-you.md)