# Pre-Styling Hair Waters Vernon François' Mist Nourishing Water Supports Strong, Healthy Hair By Laura McQuarrie | Published 2023-04-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mist-nourishing-water References: [allure](https://www.allure.com/story/benefits-of-hair-waters/) & [vernonfrancois](https://www.vernonfrancois.com/products/mist) Vernon François' Mist Nourishing Water is a lightweight yet deeply nourishing hair care product that supports strong, healthy-looking hair. This nourishing water mist infuses hair with a blend of amino acids for the purposes of strengthening and repairing hair, all the while protecting color from fading as well. This product can be misted over the roots, mid-lengths and the ends of dry hair to hydrate and prepare hair for styling. This [pre-styling product](https://www.trendhunter.com/trends/prestyle-hair-treatment) stands out from many heavy hair treatments of the past by infusing strands with benefits with none of the weight. This Vernon François moisture mist is among a [new wave of hair waters](https://www.trendhunter.com/trends/good-behavior) that are quickly becoming favorites among consumers who want to make their hair more malleable before styling, plus hydrate and revive the natural beauty of their hair type and texture. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 31% | Activity: 50% | Freshness: 15% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### Key Themes Behind This Trend - **Pre-styling Hair Waters:** The rise of pre-styling hair waters presents an opportunity for companies to create lightweight hair care products that provide nourishment and prepare hair for styling. - **Amino Acid Infused Products:** The trend of amino acid infused hair care products creates an opportunity for companies to market products that focus on strengthening and repairing hair. - **Hydrating Hair Mists:** The popularity of hydrating hair mists presents an opportunity for companies to innovate and create products that hydrate and revive the natural beauty of different hair types and textures. ### Where This Applies - **Hair Care Industry:** The hair care industry can take advantage of the trend of pre-styling hair waters by creating and marketing lightweight products that nourish and prepare hair for styling. - **Cosmetics Industry:** Companies in the cosmetics industry can innovate and create amino acid-infused hair care products that focus on strengthening and repairing hair. - **Beauty Industry:** The beauty industry can capitalize on the popularity of hydrating hair mists by creating products that hydrate and revive the natural beauty of different hair types and textures. ## Related on Trend Hunter - [Nourishing Hair Care Mists](https://www.trendhunter.com/trends/moroccanoil-treatment-mist.md) - [Seaweed-Infused Fragrance Mists](https://www.trendhunter.com/trends/maison-louis-marie-hair-and-body-mists.md) - [Refreshing Hair Mists](https://www.trendhunter.com/trends/the-mista-by-fenty-hair.md) - [Multi-Benefit Hair Fragrances](https://www.trendhunter.com/trends/fragrance-with-benefits.md) - [Bio-Fermented Hair Treatments](https://www.trendhunter.com/trends/the-rootist.md) - [Smoky Hair Mists](https://www.trendhunter.com/trends/aiza-scent-storm.md) - [Aromatic Caribbean Hair Mists](https://www.trendhunter.com/trends/st-barts-hair-body-mist.md) - [Flexible Hair-Strengthening Sprays](https://www.trendhunter.com/trends/strengthening-hairspray.md) - [Leave-In Powder Serums](https://www.trendhunter.com/trends/magic-restorative-serum.md)